Title: Designing Brand Identity: An Essential Guide for the Whole Branding Team, Author: Alina Wheeler
Title: Differentiate or Die: Survival in Our Era of Killer Competition, Author: Jack Trout
Title: Public Information Campaigns and Opinion Research: A Handbook for the Student and Practitioner / Edition 1, Author: Hans-Dieter Klingemann
Title: Television and Political Advertising: Volume I: Psychological Processes / Edition 1, Author: Frank Biocca
Title: Meet the Candidate Videos: Analyzing Presidential Primary Campaign Videocassettes, Author: John Parmelee
Title: Advertising and Democracy in the Mass Age, Author: Terence H. Qualter
Title: SEO and Digital Marketing: Volume 1, Author: Christopher Pittman
Title: Lydia Pinkham: The Face That Launched a Thousand Ads, Author: Sammy R. Danna
Title: AdValue, Author: Leslie Butterfield
Title: 30-Second Politics: Political Advertising in the Eighties, Author: Montague Kern
Title: Advertising, Alcohol Consumption, and Abuse: A Worldwide Survey, Author: Joseph C. Fisher
Title: Videostyle in Presidential Campaigns: Style and Content of Televised Political Advertising, Author: Anne Johnston
Title: Negative Political Advertising: Coming of Age / Edition 1, Author: Karen S. Johnson-Cartee
Title: Manipulation of the American Voter: Political Campaign Commercials / Edition 1, Author: Gary A. Copeland
Title: As Seen in Vogue: A Century of American Fashion in Advertising, Author: Daniel Delis Hill
Title: When Politicians Attack: Party Cohesion in the Media, Author: Tim Groeling
Title: Media Effects on Voters: A Panel Study of the 1992 Presidential Election, Author: John Cavanaugh
Title: Political Empiricism: Communication Strategies in State and Regional Elections, Author: Rita K. Whillock
Title: Measuring the Effectiveness of Image and Linkage Advertising: The Nitty-Gritty of Maxi-Marketing, Author: Arch Woodside
Title: Going Dirty: The Art of Negative Campaigning / Edition 2, Author: David Mark

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