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Title: The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying, Author: Helen Katz
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The Media Handbook: A Complete…
by Helen Katz
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Paperback $74.95
Title: The Price Advantage / Edition 2, Author: Walter L. Baker
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The Price Advantage / Edition…
by Walter L. Baker, Michael V. Marn, Craig C. Zawada
#535 in Series
Hardcover $84.00
Title: Principles of Supply Chain Management: A Balanced Approach, Author: Joel D. Wisner
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Principles of Supply Chain…
by Joel D. Wisner, Keah-Choon Tan, G. Keong Leong
Paperback $289.95
Title: Pricing on Purpose: Creating and Capturing Value / Edition 1, Author: Ronald J. Baker
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Pricing on Purpose: Creating…
by Ronald J. Baker
Hardcover $94.00
Title: Market-Driven Thinking / Edition 1, Author: Arch G. Woodside
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Market-Driven Thinking /…
by Arch G. Woodside
Hardcover $94.99
Title: The Economics of Imperfect Competition: A Spatial Approach, Author: Melvin L. Greenhut
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The Economics of Imperfect…
by Melvin L. Greenhut, George Norman, Chao-Shun Hung
Hardcover $140.00
Title: Innovation and Dynamics in Japanese Retailing: From Techniques to Formats to Systems, Author: H. Meyer-Ohle
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Innovation and Dynamics in…
by H. Meyer-Ohle
Paperback $119.99
Title: The Blackwell Encyclopedia of Management, Marketing / Edition 1, Author: Dale Littler
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The Blackwell Encyclopedia of…
by Dale Littler
#5 in Series
Hardcover $170.00
Title: Using Social Marketing for Public Emergency Preparedness: Social Change for Community Resilience / Edition 1, Author: Nancy Meyer-Emerick
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Using Social Marketing for…
by Nancy Meyer-Emerick
Hardcover $180.00
Title: The Manager's Guide to Distribution Channels / Edition 1, Author: Linda Gorchels
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The Manager's Guide to…
by Linda Gorchels, Chuck West, Edward J. Marien
Hardcover $59.00
Title: Pricing Theory, Financing of International Organisations and Monetary History / Edition 1, Author: Lawrence H. Officer
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Pricing Theory, Financing of…
by Lawrence H. Officer
#35 in Series
Hardcover $210.00
Title: How to Acquire Clients: Powerful Techniques for the Successful Practitioner / Edition 1, Author: Alan Weiss
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How to Acquire Clients:…
by Alan Weiss
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Paperback $68.50
Title: Pricing Perspectives: Marketing and Management Implications of New Theories and Applications, Author: Florian Siems
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Pricing Perspectives:…
by Florian Siems, S. Rothenberger (Editor)
Paperback $109.99
Title: The Promise of Social Marketing: A Powerful Tool for Changing the World for Good / Edition 1, Author: Chahid Fourali
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The Promise of Social…
by Chahid Fourali
Hardcover $210.00
Title: Quantitative Analysis in Marketing Management / Edition 1, Author: Luiz Moutinho
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Quantitative Analysis in…
by Luiz Moutinho, Mark Goode, Fiona Davies
Paperback $94.75
Title: Twenty Years of International Sales Law Under the CISG (The UN Convention on Contracts for the International Sale of Goods): International Bibliography and Case Law Digest (1980-2000), Author: Michael R. Will
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Twenty Years of International…
by Michael R. Will
Paperback $196.00
Title: Money and Macrodynamics: Alfred Eichner and Post-Keynesian Economics / Edition 1, Author: Marc Lavoie
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Money and Macrodynamics:…
by Marc Lavoie, Louis-Philippe Rochon, Mario Seccareccia
Paperback $69.99
Title: Supply Chain Performance and Evaluation Models / Edition 1, Author: Dominique Estampe
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Supply Chain Performance and…
by Dominique Estampe
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Hardcover $177.95
Title: The Health Care Value Chain: Producers, Purchasers, and Providers / Edition 1, Author: Lawton R. Burns
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The Health Care Value Chain:…
by Lawton R. Burns, Wharton School Colleagues
Hardcover $98.75
Title: Creating Customer Value Through Strategic Marketing Planning: A Management Approach / Edition 1, Author: Edwin J. Nijssen
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Creating Customer Value…
by Edwin J. Nijssen, Ruud T. Frambach
Hardcover $109.99

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