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Title: The Hidden Persuaders, Author: Vance Packard
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The Hidden Persuaders
by Vance Packard, Mark Crispin Miller
Paperback $16.95
Title: Political Campaigning in Referendums: Framing the Referendum Issue / Edition 1, Author: Holli A. Semetko
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Political Campaigning in…
by Holli A. Semetko, Claes H. de Vreese
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Paperback $58.99
Title: The Race to 270: The Electoral College and the Campaign Strategies of 2000 and 2004, Author: Daron R. Shaw
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The Race to 270: The Electoral…
by Daron R. Shaw
Paperback $30.00
Title: Videostyle in Presidential Campaigns: Style and Content of Televised Political Advertising, Author: Anne Johnston
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Videostyle in Presidential…
by Anne Johnston, Lynda Kaid
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Hardcover $95.00
Title: Going Dirty: The Art of Negative Campaigning / Edition 2, Author: David Mark
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Going Dirty: The Art of…
by David Mark
Hardcover $133.00
Title: What's in a Name?: Advertising and the Concept of Brands / Edition 1, Author: David M Jones
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What's in a Name?: Advertising…
by David M Jones, Jan S. Slater
Paperback $62.95
Title: Marketing/Planning Library and Information Services / Edition 2, Author: Darlene E. Weingand
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Marketing/Planning Library and…
by Darlene E. Weingand
Hardcover $78.00
Title: Brand Equity & Advertising: Advertising's Role in Building Strong Brands / Edition 1, Author: David A. Aaker
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Brand Equity & Advertising:…
by David A. Aaker, Alexander L. Biel, Alexander Biel
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Paperback $115.00
Title: Lights, Camera, Campaign!: Media, Politics, and Political Advertising / Edition 1, Author: David A. Schultz
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Lights, Camera, Campaign!:…
by David A. Schultz
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Paperback $44.00
Title: Political Advertising in the United States / Edition 1, Author: Erika Franklin Fowler
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Political Advertising in the…
by Erika Franklin Fowler, Michael M. Franz, Travis N. Ridout
Paperback $46.95
Title: Advertising and Promotion / Edition 3, Author: Chris Hackley
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Advertising and Promotion /…
by Chris Hackley, Rungpaka Amy Hackley
Paperback $65.00
Title: Television and Political Advertising: Volume I: Psychological Processes / Edition 1, Author: Frank Biocca
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Television and Political…
by Frank Biocca
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Hardcover $170.00
Title: Mediating the Human Body: Technology, Communication, and Fashion / Edition 1, Author: Leopoldina Fortunati
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Mediating the Human Body:…
by Leopoldina Fortunati, James E. Katz, Raimonda Riccini
Paperback $51.99
Title: Political Campaigns and Political Advertising: A Media Literacy Guide, Author: Frank W. Baker
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Political Campaigns and…
by Frank W. Baker, David Considine
Hardcover $55.00
Title: 30-Second Politics: Political Advertising in the Eighties, Author: Montague Kern
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30-Second Politics: Political…
by Montague Kern
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Paperback $45.00
Title: Election Campaigning: The New Marketing of Politics / Edition 1, Author: Dennis Kavanagh
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Election Campaigning: The New…
by Dennis Kavanagh
Paperback $59.75
Title: Political Consultants and Negative Campaigning: The Secrets of the Pros, Author: Kerwin C. Swint
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Political Consultants and…
by Kerwin C. Swint
Paperback $68.99
Title: The Millennium Election: Communication in the 2000 Campaign / Edition 1, Author: Lynda Lee Kaid
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The Millennium Election:…
by Lynda Lee Kaid, John C. Tedesco, Dianne G. Bystrom, Karen Anderson, Mary Christine Banwart
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Paperback $56.00
Title: When Politicians Attack: Party Cohesion in the Media, Author: Tim Groeling
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When Politicians Attack: Party…
by Tim Groeling
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Paperback from $20.09 $33.99 Current price is $20.09, Original price is $33.99.
Title: Public Information Campaigns and Opinion Research: A Handbook for the Student and Practitioner / Edition 1, Author: Hans-Dieter Klingemann
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Public Information Campaigns…
by Hans-Dieter Klingemann, Andrea Roemmele
Hardcover $232.00

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