The Complete E-Commerce Book: Design, Build & Maintain a Successful Web-based Business / Edition 2

The Complete E-Commerce Book: Design, Build & Maintain a Successful Web-based Business / Edition 2

by Janice Reynolds
The Complete E-Commerce Book: Design, Build & Maintain a Successful Web-based Business / Edition 2
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ISBN-10:
1578203120
ISBN-13:
9781578203123
Pub. Date:
03/30/2004
Publisher:
Taylor & Francis
ISBN-10:
1578203120
ISBN-13:
9781578203123
Pub. Date:
03/30/2004
Publisher:
Taylor & Francis
The Complete E-Commerce Book: Design, Build & Maintain a Successful Web-based Business / Edition 2

The Complete E-Commerce Book: Design, Build & Maintain a Successful Web-based Business / Edition 2

by Janice Reynolds

Overview

'The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o

Make your e-commerce vision a success with this comprehensive, step-by-step handbook. Whether your company is a startup or well-established, you'll learn how to plan, implement and operate a successful e-commerce site — from selecting the right software and Internet service provider through effectively marketing your online business.

Product Details

ISBN-13: 9781578203123
Publisher: Taylor & Francis
Publication date: 03/30/2004
Edition description: New Edition
Pages: 380
Product dimensions: 7.00(w) x 9.00(h) x 1.00(d)

About the Author

Janice Reynolds is a writer, editor, speaker, and consultant in information technology and the Internet/intranet. Prior to starting her own consulting firm in 1995, Ms. Reynolds was the litigation manager of a large New York City law firm. She is the author of The Complete E-Commerce Book . She has edited numerous technical books and led several e-commerce development teams. Ms. Reynolds provides advice to numerous budding entrepreneurs as the 'E-commerce Expert' on Allbusiness.com. She also consults with established companies concerning their technical needs.

Table of Contents

Preface, Chapter 1: The E-Commerce Phenomenon, Chapter 2: Designing Your Website, Chapter 3: The Devil is in the Details, Chapter 4: Server Hardware, Chapter 5: Redundancy, Chapter 6: Connectivity, Chapter 7: Security, Chapter 8: Infrastructure Software, Chapter 9: E-Commerce Solutions, Chapter 10: Adjunct Software, Chapter 11: Quality Assurance, Chapter 12: Website Maintenance and Management, Chapter 13: Consultants and Vendors, Chapter 14: Web-hosting Services, Chapter 15: Search Engines and Directories, Chapter 16: Marketing Your Website, Chapter 17: Customer Service, Chapter 18: Logistics and Order Fulfillment, Chapter 19: Final Thoughts, Appendix: Computer Basics, Glossary, Index
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Related Subjects

Business
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Business Technology
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Business
Computers
Business Technology
Computer Business & Culture
Internet & World Wide Web
E-Commerce
E-Commerce - Reference

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