The Best Books of 2024 (So Far) Explore All Lists
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Title: Value Proposition Design: How to Create Products and Services Customers Want / Edition 1, Author: Alexander Osterwalder
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Value Proposition Design: How…
by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadakos
#2 in Series
Paperback $37.00
Title: The Elusive Fan: Reinventing Sports in a Crowded Marketplace / Edition 1, Author: Ben Ryan Shields
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The Elusive Fan: Reinventing…
by Ben Ryan Shields, Irving Rein, Philip Kotler
Hardcover $43.00
Title: Successful Marketing: Secrets & Strategies, Author: Rhonda Abrams
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Successful Marketing: Secrets …
by Rhonda Abrams, Julie Vallone
Paperback $34.95
Title: The Experience Economy, Updated Edition, Author: B. Joseph Pine
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The Experience Economy,…
by B. Joseph Pine, James H. Gilmore
Paperback from $15.58 $28.00 Current price is $15.58, Original price is $28.00.
Title: Forces for Good: The Six Practices of High-Impact Nonprofits / Edition 2, Author: Leslie R. Crutchfield
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Forces for Good: The Six…
by Leslie R. Crutchfield, Heather McLeod Grant, J. Gregory Dees
#403 in Series
Hardcover $35.00
Title: Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine / Edition 2, Author: Jeanne Bliss
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Chief Customer Officer 2.0:…
by Jeanne Bliss
Hardcover $30.00
Title: Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works / Edition 1, Author: Pam Didner
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Global Content Marketing: How…
by Pam Didner
Paperback $29.00
Title: Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor / Edition 2, Author: Barry J. McLeish
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Successful Marketing…
by Barry J. McLeish
Hardcover $49.00
Title: Marketing Metrics / Edition 4, Author: Neil Bendle
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Marketing Metrics / Edition 4
by Neil Bendle, Paul Farris, Phillip Pfeifer, David Reibstein
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Paperback from $38.87 $49.99 Current price is $38.87, Original price is $49.99.
Title: Construction Marketing Ideas: Practical Strategies and Resources to Attract and Retain Clients for Your Architectural, Engineering or Construction B, Author: Mark Philip Buckshon
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Construction Marketing Ideas:…
by Mark Philip Buckshon
Paperback $39.95
Title: The Fundamentals of Business-to-Business Sales and Marketing / Edition 1, Author: John Coe
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The Fundamentals of…
by John Coe
Hardcover $43.00
Title: Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know / Edition 1, Author: Mark Jeffery
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Data-Driven Marketing: The 15…
by Mark Jeffery
Hardcover from $17.14 $29.95 Current price is $17.14, Original price is $29.95.
Title: The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause / Edition 1, Author: Kivi Leroux Miller
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The Nonprofit Marketing Guide:…
by Kivi Leroux Miller, Katya Andresen
#10 in Series
Paperback $39.95
Title: Soda Politics: Taking on Big Soda (And Winning) / Edition 1, Author: Marion Nestle
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Soda Politics: Taking on Big…
by Marion Nestle
Hardcover from $21.88 $31.99 Current price is $21.88, Original price is $31.99.
Title: Lebensmittelmarketing: Produktinnovationen - Produktgestaltung - Werbung - Vertrieb, Author: Christoph Wegmann
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Lebensmittelmarketing:…
by Christoph Wegmann
Paperback $39.99
Title: Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant / Edition 1, Author: W. Chan Kim
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Blue Ocean Strategy: How To…
by W. Chan Kim, Renée A. Mauborgne
Hardcover $29.95
Title: Advertising Campaign Planning, Author: Avery
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Advertising Campaign Planning
by Avery
Paperback $49.95
Title: The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand / Edition 1, Author: Ekaterina Walter
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The Power of Visual…
by Ekaterina Walter, Jessica Gioglio
Paperback $47.00
Title: Kellogg on Marketing / Edition 2, Author: Alice M. Tybout
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Kellogg on Marketing / Edition…
by Alice M. Tybout, Bobby J. Calder, Philip Kotler
Hardcover $29.95
Title: Demographic Targeting: The Essential Role of Population Groups in Retail Marketing / Edition 1, Author: James A. Pooler
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Demographic Targeting: The…
by James A. Pooler
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Paperback $29.99

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