The Best Books of 2024 (So Far) Explore All Lists
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Title: The Hidden Persuaders, Author: Vance Packard
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The Hidden Persuaders
by Vance Packard, Mark Crispin Miller
Paperback $16.95
Title: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism, Author: Thomas Frank
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The Conquest of Cool: Business…
by Thomas Frank
Paperback $23.00
Title: The Age of Manipulation: The Con in Confidence, The Sin in Sincere / Edition 1993, Author: Wilson Bryan Key
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The Age of Manipulation: The…
by Wilson Bryan Key
Paperback $20.95
Title: The Man Everybody Knew: Bruce Barton and the Making of Modern America, Author: Richard M. Fried
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The Man Everybody Knew: Bruce…
by Richard M. Fried
Hardcover $27.50
Title: Disruption: Overturning Conventions and Shaking Up the Marketplace / Edition 1, Author: Jean-Marie Dru
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Disruption: Overturning…
by Jean-Marie Dru
#1 in Series
Hardcover $58.00
Title: Communicating with the Multicultural Consumer: Theoretical and Practical Perspectives / Edition 1, Author: Barbara Mueller
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Communicating with the…
by Barbara Mueller
Paperback $63.55
Title: Negative Political Advertising: Coming of Age / Edition 1, Author: Karen S. Johnson-Cartee
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Negative Political Advertising…
by Karen S. Johnson-Cartee, Gary Copeland
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Hardcover $120.00
Title: Advertising and the Transformation of American Society, 1865-1920, Author: James Norris
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Advertising and the…
by James Norris
#11 in Series
Hardcover $95.00
Title: Modern Advertising and the Market for Audience Attention: The US Advertising Industry's Turn-of-the-Twentieth-Century Transition / Edition 1, Author: Zoe Sherman
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Modern Advertising and the…
by Zoe Sherman
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Hardcover $180.00
Title: Mudslingers: The Top 25 Negative Political Campaigns of All Time, Countdown from No. 25 to No. 1 / Edition 1, Author: Kerwin C. Swint
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Mudslingers: The Top 25…
by Kerwin C. Swint
Hardcover $65.00
Title: Advertising and Consumer Citizenship: Gender, Images and Rights / Edition 1, Author: Anne M. Cronin
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Advertising and Consumer…
by Anne M. Cronin
#8 in Series
Hardcover $260.00
Title: Consuming Environments: Television and Commercial Culture / Edition 1, Author: Steve Craig
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Consuming Environments:…
by Steve Craig, Mike Budd, Clay Steinman
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Paperback $34.95
Title: Political Consultants and Negative Campaigning: The Secrets of the Pros, Author: Kerwin C. Swint
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Political Consultants and…
by Kerwin C. Swint
Paperback $68.99
Title: Marketing and Advertising Law in a Process of Harmonisation, Author: Ulf Bernitz
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Marketing and Advertising Law…
by Ulf Bernitz, Caroline Heide-Jørgensen
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Paperback $54.95
Title: The Interplay of Truth and Deception: New Agendas in Theory and Research / Edition 1, Author: Matthew S. McGlone
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The Interplay of Truth and…
by Matthew S. McGlone, Mark L. Knapp
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Paperback $54.99
Title: Political Advertising in the United States / Edition 1, Author: Erika Franklin Fowler
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Political Advertising in the…
by Erika Franklin Fowler, Michael M. Franz, Travis N. Ridout
Paperback $46.95
Title: Truth, Lies, and Advertising: The Art of Account Planning / Edition 1, Author: Jon Steel
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Truth, Lies, and Advertising:…
by Jon Steel
#3 in Series
Hardcover $50.00
Title: Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016 / Edition 7, Author: Darrell M. West
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Air Wars: Television…
by Darrell M. West
Paperback $68.00
Title: Selling the Dream: Why Advertising Is Good Business, Author: John M. Hood
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Selling the Dream: Why…
by John M. Hood
Paperback $35.00
Title: Harvesting Minds: How TV Commercials Control Kids, Author: Roy F. Fox
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Harvesting Minds: How TV…
by Roy F. Fox
Hardcover $95.00

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