Methods for Behavioral Research: A Systematic Approach / Edition 1

Methods for Behavioral Research: A Systematic Approach / Edition 1

by Paul David Cherulnik
ISBN-10:
0761921990
ISBN-13:
9780761921998
Pub. Date:
07/19/2001
Publisher:
SAGE Publications
ISBN-10:
0761921990
ISBN-13:
9780761921998
Pub. Date:
07/19/2001
Publisher:
SAGE Publications
Methods for Behavioral Research: A Systematic Approach / Edition 1

Methods for Behavioral Research: A Systematic Approach / Edition 1

by Paul David Cherulnik
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Overview

This core textbook introduces psychology students to research methods. The author's principal goal is to present methods in a way that will lend coherence to the material. He does this by providing a meaningful framework based around Campbell and Stanley's "threats to validity" and by organizing the book around the phases of the research process. In addition, in his approach and via boxed features, the author encourages and models a process of critical thinking for students.


Product Details

ISBN-13: 9780761921998
Publisher: SAGE Publications
Publication date: 07/19/2001
Edition description: New Edition
Pages: 576
Product dimensions: 7.30(w) x 9.60(h) x 1.20(d)

About the Author

Paul D. Cherulnik, Ph.D., has taught psychology at a number of colleges and universities for over 30 years. This is his third book. The others include a previous research methods book and a collection of case studies of the application of behavioral research in design fields such as architecture, interior design, and landscape architecture. He has also published over two dozen research papers, most dealing with relationships between physical appearance and social behavior. Recently, he has been developing and validating a scale that measures people’s beliefs about the Culture of Honor.

Table of Contents

An Overview of the Research Process
Formulating the Research Hypothesis
Specifying the Research Variables I
Operational Definition and Measurement
Specifying the Research Variables II
Artifacts and Construct Validity
Arranging the Comparisons I
An Introduction to Research Design
Arranging the Comparisons II
Designs for Psychological Research
Arranging the Comparisons III
Evaluating Research Designs
Building Models of Multiple Causes and Effects
Collecting the Data
Analyzing the Data
The Researcher's Responsibilities as Scientist, Colleague and Citizen
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