Creativity is a process, not a product. You begin in places you don't understand as beginnings. You circle around, gathering experiences and insights. Over time, you spin: a tale, a product, a satisfying life. Sometimes your "outcome" is simple enjoyment of the process itself. Sometimes it is the realization of a dream or the building of a business. You decide. Or the structure of your life decides.

In Spin, explore both the mysterious and practical nature of creativity. Lively memoir reveals the mystery, while numerous exercises and helpful lists like "12 Ways of Capturing Creativity on the Go" and "How to Break Down a Large Creative Idea" make creativity something you can decide to structure for practical outcomes.

Filled with surprising, thoughtful, often amusing stories, and illustrated from journal-sized cover to cover, Spin will delightfully give you what you need—to take your creativity to the nth degree.