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  1. nookbook
  2. Marketing Research: 11th Edition (10/9/2012)

    List Price $245.75

    Publisher: Wiley, John & Sons, Incorporated

    Format BN.comUsed/New fromRent from
    Hardcover $158.28 (Save 35%) $118.91 $40.79 (Save 83%)
  3. Brand Equity & Advertising: Advertising's Role in Building Strong Brands  
    nookbook
  4. Building Strong Brands  
    nookbook
  5. Building Strong Brands  

    Building Strong Brands (12/28/1995)

    (3)

    List Price $30.00

    Publisher: Free Press

    Format BN.comUsed/New fromRent from
    Hardcover $18.71 (Save 37%) $1.99 $8.71 (Save 70%)
  6. Brand Leadership: Building Assets In an Information Economy  
  7. Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity  
  8. Managing Brand Equity  
  9. Brand Relevance: Making Competitors Irrelevant  
    nookbook
  10. Spanning Silos: The New CMO Imperative  
  11. Marketing Research (12/28/2012)

    List Price $309.75

    Format Used/New from
    Paperback $94.25
  12. Strategic Market Management: 8th Edition (3/9/2007)

    List Price $129.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New fromRent from
    Paperback $1.99 $37.69 (Save 70%)
  13. Strategic Market Management: 7th Edition (3/28/2004)

    List Price $99.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Paperback $1.99
  14. Strategic Marketing Management,6th Edition: 6th Edition (7/28/2001)

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Paperback $1.99
  15. Strategic Market Management: 5th Edition (7/1/1998)

    List Price $63.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Paperback $1.99
  16. Developing Business Strategies: 4th Edition (12/28/1994)

    (2)

    List Price $39.95

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Hardcover $1.99
  17. Strategic Market Management: 4th Edition (12/28/1994)

    List Price $46.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Paperback $1.99
  18. Marketing Research: 9th Edition (10/2/2006)

    List Price $191.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New fromRent from
    Hardcover $1.99 $55.70 (Save 70%)
  19. Marketing Research, 8th Edition: 8th Edition (6/6/2003)

    List Price $184.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Hardcover $1.99
  20. Marketing Research: 7th Edition (7/1/2000)

    List Price $113.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Hardcover $1.99
  21. Marketing Research: 6th Edition (11/28/1997)

    List Price $95.75

    Publisher: Wiley, John & Sons, Incorporated

    Format Used/New from
    Hardcover $1.99
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