It contains 55 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need--fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about New Product Development.

A quick look inside of some of the subjects covered: Zyvex Performance Materials - Customers, Phase–gate model - History, Men's Health (magazine) - Spin-offs, Cross-functional team - Greater depth of information, Earned value management - Intermediate implementations (integrating technical and schedule performance), Mass production - Advantages and disadvantages, Brainstorming - Electronic brainstorming, New product development - The eight stages, Marketing management - Project, process, and vendor management, Marketing strategy - Types of strategies, Classified information Corporate classification, Knowledge management Motivations, Fourt-Woodlock equation, Scrum (software development) - History, Theories of technology - Group theories, Scrum - History, Demand chain - Linking demand and supply chains, Ustream, Innovation - Goals/failures, Independent test organization - Purposes, Cloud computing Since 2000, Collaborative product development - Bibliography, Product lifecycle management - User skills, Marketing research - Comparison with other forms of business research, Packaging - Package development considerations, Colonization of Mars - Early human missions, Quality management system - Quality management organizations and awards, New product development - Fuzzy Front End, Strategic management - Information- and technology-driven strategy, and much more...