Zela Wela Kids books teach basic money management techniques to children and young adults so they will be better equipped to make wise financial decisions and successfully control their financial future.

Unlike most money management books in the marketplace, which are targeted primarily to adults, Zela Wela Kids books focus on children aged five to seventeen. In a series of engaging stories—beginning with short, illustrated books and developing into more sophisticated chapters books—readers follow the main characters, twins Jack and Emma, and their multicultural friends and classmates as they progress through kindergarten, elementary and high school. By observing the characters making money choices as they mature, readers receive valuable financial management and goal-setting tips—tools that will give them confidence in their own money management and decision-making skills.

In Build a Bank, the first published book in the Zela Wela Kids series, the twins and their friends are taught the importance of allocating their money for specific purposes. With help from their mother and teacher, they create banks for giving, investing, saving and spending the money they receive.