Title: Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know / Edition 1, Author: Mark Jeffery
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Title: Consumer Research: Introspective Essays on the Study of Consumption / Edition 1, Author: Morris B. Holbrook
Title: Qualitative Market Research / Edition 1, Author: Hy Mariampolski
Title: Inclusive Place Branding: Critical Perspectives on Theory and Practice / Edition 1, Author: Mihalis Karavatzis
Title: Marketing Research That Pays Off: Case Histories of Marketing Research Leading to Success in the Marketplace / Edition 1, Author: William Winston
Title: Customer Engagement: Contemporary issues and challenges / Edition 1, Author: Roderick J. Brodie
Title: Statistics in Market Research / Edition 1, Author: Chuck Chakrapani
Title: Marketing Research with IBM® SPSS Statistics: A Practical Guide / Edition 1, Author: Karine Charry
Title: The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals and Desires / Edition 1, Author: Cynthia Huffman
Title: Values, Lifestyles, and Psychographics / Edition 1, Author: Lynn R. Kahle
Title: The Marketing Power of Emotion / Edition 1, Author: John O'Shaughnessy
Title: Advanced Methods for Modeling Markets, Author: Peter S. H. Leeflang
Title: Understanding Green Consumer Behaviour: A Qualitative Cognitive Approach / Edition 1, Author: Sigmund A. Wagner
Title: The Handbook of Brand Management Scales / Edition 1, Author: Lia Zarantonello
Title: Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches / Edition 1, Author: Paul Hackett
Title: Telephone Survey Methods: Sampling, Selection, and Supervision / Edition 2, Author: Paul J. Lavrakas
Title: Representing Consumers: Voices, Views and Visions / Edition 1, Author: Barbara Stern
Title: Qualitative Marketing Research / Edition 1, Author: David J. Carson
Title: Marketing Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green / Edition 1, Author: Yoram Wind
Title: Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer / Edition 1, Author: Merlin Stone

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