This contemporary novel traces the evolution of an Internet Startup called Allen's List. It is the brainchild of entrepreneur Allen Dowling and provides a listing of certified and licensed craftsmen offering home repair and auto mechanical services, first in state of Massachusetts and then also in the five New England States. Allen Dowling works closely with two colleagues who have helped him build the business over a 5 year period. While his business is booming, Allen's marriage is faltering. Four financiers offer him an outrageous amount of money to buy into his business. In a matter of months he goes from struggling entrepreneur to Internet CEO and mogul. His affair with Lindsey Walker, his colleague becomes the backdrop for the story of Allen's List. Join Mr. Dowling as he takes Allen's List national.