Customers for Life: How to Turn That One-Time Buyer into a Lifetime Customer

great read

what a simple common sense model all ceo's should use! takes lots of dedication but man how could you not want to work there much less shop!

Probably the best book on customer service EVER

If you are looking for a book that will help you make your business successful beyond anything you have dared to hope for, this is it. This book encompasses both the philosophy and practice of how to raise the level of customer service in a business (and enjoy the rewards of doing so). It was written to be used. Clear examples, excellent advice, this is a must-read for any business owner. I can't recommend this book enough.

Easy reading, with a WEALTH of Insight into customer service!!

This book gives insight into the world of customer service without preaching or lecturing like many other books of the same calibre. A conversational flow makes this book a great read anytime, and educates the reader on the proven methods of winning customers for life, in ANY industry, not just the auto industry!!

Customers for Life: How to Turn That One-Time Buyer into a Lifetime Customer

Normally, when they tell you they have "updated a classic" what they mean is that they have adjusted all the numbers in the text for inflation. Not so, here. There are 5 new chapters, each containing at least one idea that could make any business better. It is nice when "new and improved" means "new and improved."

Customers for Life: How to Turn That One-Time Buyer into a Lifetime Customer

Here's a case where you should believe the hype. The five new chapters make a very good, very helpful, book even better.

Customers for Life: How to Turn That One-Time Buyer into a Lifetime Customer

I had my doubts. I loved the original. And have used a number of the ideas--such as partnership pay--in my business for years. So, I was extremely skeptical when I saw that Carl Sewell had updated his book. But, I picked it up and LOVED the new chapters.

Great Book

I had to read this book for a 400-level Marketing class. When I was through with this book, I wanted to travel from Michigan to Texas to buy a Cadillac from his dealership. He's very convincing and gives reasons why his style of marketing works.

He shows you how to make customer service a business strategy

Simple, practical ideas that help you turn customer service--something you have to provide any way--into a profit center.

Customers for life...

I really enjoyed the Sewel insights. His opening 10 commandments about customer service are words to live by no matter what your business is... the rest of the book is an easy read, filled with quick little tidbits for personal and team development

No text was provided for this review.

No text was provided for this review.

No text was provided for this review.

No text was provided for this review.