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Business journalist Meg Cadoux Hirshberg’s article “
Business journalist Meg Cadoux Hirshberg’s article “Hitched to Someone Else’s Dream” appeared in the September 2008 issue of Inc. magazine. She described the early, stressful beginnings of Stonyfield Farms, the company her husband co-founded. Though it is now the world’s largest organic yogurt firm, nine years of hard work passed before it made a profit. That article and the subsequent response from entrepreneurial couples and families led Hirshberg to write this book, where the advice ranges from the truly informed inside perspective to a few pretty obvious tips. getAbstract recommends her hilarious, heartbreaking, essential guide and its many family business war stories to current and aspiring entrepreneurs, their spouses and families, and other busy professionals seeking work-life balance.
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rahWA
Posted March 15, 2012
Incredible book!
I could hardly put this book down once I started it! Meg Hirshberg has done what few have attempted – brilliantly described the real life side of entrepreneurship. Her writing is unapologetically/boldly/starkly frank, yet warmly encouraging. The format of the book is unique too. As she tells her and Gary’s story, she weaves in the stories of - and quotes from - scores of other entrepreneurs and their families. The result is a vivid, vast picture of what it means to dream, build and live with your own business – or the business of someone you love. Every entrepreneur, spouse/partner of an entrepreneur and person linked to an entrepreneur by blood or belief should read this book – if they dare!!
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Anonymous
Posted April 11, 2012
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