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Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs (Animal Guide Series)

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  • Anonymous

    Posted July 14, 2006

    VERY VERY HIGHLY RECOMMENDED!

    Do you want to make money on the Web, but don't have the resources to do so? If you do, then this book is for you! Author Harold Davis, has done an outstanding job of writing a practical book for technically inclined people about how to use the Google advertising services to make money. Davis, begins by explaining how to make money from a content-based web site, how to build a site that will get traffic, how to get your site noticed, and the many ways to make money with advertising on your site. Then, the author explains how to work with Google's AdSense, the premier contextual advertising program for content sites. Next, he explains the nuts and bolts, and metrics, of the Google AdWords program--a highly successful mechanism that anybody with a valid credit card can use to place advertisements that reach over 80% of users of the Internet. Finally, the author explains what Google AdWords API web services are and how to write code that interacts with them. In this most excellent practical book, you will get a comprehensive picture of how advertising works on the Web and how you can use the Google advertising programs to your advantage. More importantly, no matter how you want to use Google's advertising services, this book is a perfect resource for Web-savvy entrepreneurs, bloggers, and web developers who want a clear, nuts-and-bolts set of instructions on how to make money with AdSense and AdWords.

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