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Inside Steve's Brain

Average Rating 4
( 37 )
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  • Anonymous

    Posted November 27, 2009

    Great Content -- But Desperately Needs Book Editor

    I would like to give the book 5 stars because the content is so good. But Kahney really needed a book editor because Inside Steve's Brain reads like a series of magazine articles. Kahney repeats words, phrases and concepts from previous chapters (articles) -- drove me nuts! Penguin Group US should know better! So, I docked it two stars.

    That said, the content of the book is a fascinating look of the development of a business model that is highly dependent on the brilliant, complex personality of Steve Jobs. I was left wondering about Apple's $64K question: Is innovation and integration "hard wired" sufficiently into Apple, Inc. to continue it's wild success without Jobs? This book leads me to think maybe so. Then again... The content also made me wonder whether Barnes & Noble has sufficient control over the integration, delivery and user experience of their ebooks site and Nook -- I don't think so.

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  • Anonymous

    Posted April 20, 2009

    Insightful

    The book is at least good entertainment. It is a nice summary of Jobs' behavior and phylosophy. It would be more compelling if the facts described were confirmed by Jobs himself or if he would provide his own insights on his thoughts and strategies.

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