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Posted December 24, 1999
Very much worth it
Slightly too wordy; but that's the only thing I can find wrong. The rest was all EXCELLENT! I needed a source of current marketing overview with some depth from an experienced point of view, and this one was the right pick. It kept all the options in context, gave real-world examples to support information; and most importantly, it gave me some ideas I can truly use and never would have thought of. (Not to mention it was grammatically and structurally sound, making it easy to read, follow, and understand! That's hard to find in the last few years.) Thank you Mr. Hiam!
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Posted June 3, 2013
Posted May 23, 2009
MARKETING FOR DUMMIES may be marketed for those who have no idea about marketing, but the ones who read, annalize and utilize this book are the smartest people who's business will not fail.
I studied marketing in college and I knew with my new book, DIVORCED VIRGIN, MOTHER OF TWO, I needed to do some brusing up in the field. With the web marketing has changed beyond any advertising I had ever been taught. However, in MARKETING FOR DUMMIES uses the common basics of marketing with today's technology.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.
If you or someone you know is starting a business or like me promoting a new book, give them the great gift of MARKETING FOR DUMMIES. It will be the greatest gift you could give and the best one your friend will receive.
Posted October 7, 2009
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