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The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social

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  • Posted December 2, 2011

    more from this reviewer

    The Now Revolution

    Incorporating social media into your operations can be scary. To prosper in the ¿Now Revolution,¿ your company must understand the new social media playing field. Social media experts Jay Baer and Amber Naslund chose not to write about how to ¿do¿ social media. Instead, they offer a smorgasbord of insights, strategies and tools you can adapt to your business ¿for and in response to what the web has become.¿ The book includes numerous ¿QR-style¿ Microsoft Tags that lead readers with smartphones to valuable supplemental information. getAbstract recommends this book to anyone seeking to move his or her business into the 21st century.

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  • Posted February 13, 2011

    Excellent overview on how to turn your company into a social business

    Jay and Amber do a phenomenal job of outlining the necessary steps to turn a traditional business into a social business. This is not a how-to social media book, meaning you won't learn how to use Facebook, Twitter and other social networks. This is a book full of strategies and ideas on how to succeed as a business in the real-time communication world we live in. Think of it as a step-by-step playbook on what internal and external processes and procedures businesses should implement to become more social. It's not too high-level, so people who know nothing about social media won't have a hard time grasping the concepts in this book. This truly is a must-read for understanding how to use the real-time Web to be successful in business.

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    Posted February 14, 2011

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    Posted June 29, 2011

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    Posted January 12, 2011

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