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Wish there were more books on the subject!
I have been researching Neuromarketing for a while and am very interested in using the new theory into my retail sales. This is the only book I have found on the subject that not only explains the contrast between the old standards of marketing research and the new theories behind Neuromarketing but it also gives you a well thought, laid out program of how to apply these new theories to your business.
Highly recommended !!!
Peter Thomas
www.billybee.net1 out of 1 people found this review helpful.
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Anonymous
Posted January 9, 2010
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Anonymous
Posted August 20, 2010
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Anonymous
Posted July 20, 2011
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