Customer Reviews for

Never Say Die: The Myth and Marketing of the New Old Age

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  • Posted July 23, 2011

    Thought provoking -- this is probably what the future looks like for most of us.

    Susan Jacoby pulls no punches when she describes what old age has been like, is today and probably will be in the future in Never Say Die. I'm sure many readers will find her view pessimistic and depressing. I say, I think she's right on the money. We like our elderly to be spunky and un-complaining even in the face of disability and illness. What denial! I think she's got it just right. The old and impoverished and frail and needy are most likely elderly women who have outlived their husbands, their money and their usefulness; they become invisible. This book is a call to action to redefine how we as a society deal with our elders. I believe it should be required reading for all -- especially those in government who have the power to control access to health care and other support systems in our country for those least able to care for themselves.

    Not all stories have happy endings.

    4 out of 4 people found this review helpful.

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  • Posted January 16, 2012

    Everyone should read this book.

    The information in this book is invaluable. Susan Jacoby is an excellent writer and journalist. She writes with warmth and empathy, while never glossing over the hard truths. I am recommending this book to everyone I know.

    3 out of 3 people found this review helpful.

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  • Anonymous

    Posted June 12, 2012

    Reader Beware

    I hesitate to assign a number of stars to this book. The book is well written and well researched and I highly recommend it to those making public policy and academics. If, however, you are a baby boomer, smug and enjoying your life after a lifetime of hard work, STEP AWAY FROM THIS BOOK-DO NOT TOUCH IT. Ms. Jacoby recounts in excruciating detail what your future is likely to hold: incontinence, dementia, poverty, more incontinence, cronehood, adult diapers, failed plastic surgery etc. Worse than that, the author has no real formula for making the best of aging other than do not spend any money now while you can enjoy it as you will need it later to pay someone to change the aforementioned adult diapers (although she does mention in passing that suicide could work for the non-squimish). It seems that her take on aging consists of a cheap coffin 2. sit in it 3. wait. If nothing else this book convinces me that spending my money while I can enjoy it is the way to go as misery is inevitable.

    2 out of 2 people found this review helpful.

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    Posted May 20, 2011

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    Posted July 23, 2011

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    Posted July 26, 2011

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