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Posted February 2, 2007
Broadly applicable insight into Toyota's innovations
Matthew E. May is so enthusiastic that he makes the case for innovation sound a bit too simple, easy and risk-free. He sounds, in other words, like what he is: essentially a committed convert to a specific perspective, an approach that has brought a great deal of genuine value to his life. As a result, we recommend his book to readers who can take it with a grain of salt. With that bit of leveling understood, let's hope he attracts many such readers, because his points about innovation and value creation are salient and important. He cuts through a lot of the overtheorized verbiage that the subject of innovation has generated, and he provides a clear, broadly applicable action plan. Whether your business is building cars, like Toyota - which provides many, but not all of the examples here - selling hats or even writing fiction, you'll find ample good suggestions about how to apply continual improvement to create innovative, elegant solutions.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.
Posted November 30, 2006
There's still hope
Having seen the results of companies that have either ignored Toyota's system or believed they are already doing it I have been waiting for a book that will open up the minds of tradtional managers to a better way. Matt May has finally done this. This book is profound in its own elegance and simplicity. It is a must read for managers and hourly employees. Matt has decoded the DNA of Toyota so Americans, steeped in Taylorism, can understand what has to be done to reinvent management so American companies can compete and thrive in the 21st century. Entertaining, enjoyable and it will make you want to get to work on changing you company.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.