Customer Reviews for

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Average Rating 4.5
( 8 )
Rating Distribution

5 Star

(5)

4 Star

(3)

3 Star

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Sort by: Showing all of 8 Customer Reviews
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  • Posted January 25, 2012

    Hippies, Hipsters, Cars and Revolution

    This book is a call back to what really matters in the commerical world. I had to skip some of the parts about all the car details but those places were few and far between. The story of Bill Bernbach and the symoblic value of the Beetle Bug is really eye-opening and I had no idea of either of these things, or of the way it is possible for one little man and one little car to speak truth to power.

    3 out of 3 people found this review helpful.

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  • Anonymous

    Posted November 27, 2012

    Very highly recommended.

    I bought this book for my husband who loves bugs, but has not been much of a casual reader. He loves this book and can't put it down. And, he is giving me section reviews and tells me that I need to read it when he is done. This book has made my husband a reader!

    1 out of 2 people found this review helpful.

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  • Posted March 5, 2012

    Didn't know how much Porsche had to do with VW bug

    A fascinating read on Hitler's strong headed determination for developing the people's car and Porsche's design genius behind the dream. The story is well written and difficult to put down. I highly recommend.

    1 out of 1 people found this review helpful.

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  • Posted February 23, 2012

    Got five stars in my AARP magazine

    "Thinking Small sometimes resembles the improbable subplot of a John Le Carré novel [with] Hiott deftly weaving the many strands -- social, economic, cultural -- that made the VW part of the American fabric." Gregory McNamee, AARP

    1 out of 1 people found this review helpful.

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  • Posted July 30, 2011

    Highly Recommended

    I highly recommend any story of the Bug!

    1 out of 2 people found this review helpful.

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  • Anonymous

    Posted September 5, 2014

    Fun read for VW lovers

    But be warned it is quite comprehensive

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  • Anonymous

    Posted August 2, 2014

    Fascinating

    I have owned a 1962 Karmin Ghia and a 1968 Porsche 911 and was eager to read the history of cars. Actually, the book does a great job on WW1 and 2 history but glorifies the VW and Porsche brands, ignoring that they embodied some rotten engineering, not that I did not enjoy the cars at the time. They were troublesome in their own way with air cooled engines that dripped oil and inadequate heaters with an oil smell. Also left out is Porsche's orphan engine used the Corvair. The world history made it a worthwhile read. It is hard to understand how or why the author ignored the bad aspects of early air cooled VWs and Porsches.

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  • Anonymous

    Posted April 18, 2012

    good book but not what U expect

    more about politics and world events before and after WWll. I did learn alot about the MISCONCEPTIONS I had about VW and how it FINALLY got built and related subjects about adverising. Highly rcomended to get what realy happened. A lot of things I assumed were WRONG The reserch had to be painstaking. I did enjoy it

    0 out of 1 people found this review helpful.

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