Ape: Author, Publisher, Entrepreneur: How to Publish a Bookby Guy Kawasaki, Shawn Welch
Author and founder of The Icarus Project.
In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies of the book. Because of this
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Some parts of APE:Author, Publisher, Entrepreneur are fun to read, thought provoking and stimulating, while others are pure practical handbook for carrying out some of the more techie tasks involved in publishing your book. It's all worth reading, and indispensable if you are considering self-publishing your own book. Highly recommended.