Table of Contents
Preface xi
Acknowledgments xiii
Introduction Realizing the Dream: From Nuisance to Necessity 1
Chapter 1 Human Capital Analytics 13
Human Capital Analytics Continuum 16
Summary 28
Notes 28
Chapter 2 Alignment 31
The Stakeholder Workshop: Creating the Right Climate for Alignment 33
Aligning Stakeholders 33
Who Are Your Stakeholders? 35
What Should You Accomplish in a Stakeholder Meeting? 37
Deciding What to Measure with Your Stakeholders 41
Leading Indicators 42
Business Impact 44
Assigning Financial Values to “Intangibles” 44
Defining Your Participants 45
Summary 59
Notes 60
Chapter 3 The Measurement Plan 61
Defining the Intervention(s) 62
Measurement Map 63
Hypotheses or Business Questions 66
Defining the Metrics 67
Demographics 68
Data Sources and Requirements 70
Summary 77
Note 77
Chapter 4 It’s All about the Data 79
Types of Data 80
Tying Your Data Sets Together 86
Difficulties in Obtaining Data 89
Ethics of Measurement and Evaluation 90
Telling the Truth 92
Summary 97
Notes 98
Chapter 5 What Dashboards Are Telling You: Descriptive Statistics and Correlations 101
Descriptive Statistics 102
Going Graphic with the Data 103
Data over Time 104
Descriptive Statistics on Steroids 106
Correlation Does Not Imply Causation 108
Summary 115
Notes 116
Chapter 6 Causation: What Really Drives Performance 117
Can You Create Separate Test and Control Groups? 120
Are There Observable Differences? 121
Did You Consider Prior Performance? 121
Did You Consider Time-Related Changes? 122
Did You Look at the Descriptive Statistics? 123
Have You Considered the Relationship between the Metrics? 123
A Gentle Introduction to Statistics 123
Basic Ideas behind Regression 125
Model Fit and Statistical Significance 126
Summary 130
Notes 131
Chapter 7 Beyond ROI to Optimization 133
Optimization 134
Summary 143
Notes 144
Chapter 8 Share the Story 145
Presenting the Financials 147
Telling the Story and Adding Up the Numbers 148
Preparing for the Meetings 152
Summary 152
Notes 153
Chapter 9 Conclusion 155
Human Capital Analytics 156
Alignment 156
The Measurement Plan 157
It’s All about the Data 159
What Dashboards Are Telling You: Descriptive Statistics and Correlations 159
Causation: What Really Drives Performance 161
Beyond ROI to Optimization 162
The Ultimate Goal 164
What Others Think about the Future of Analytics 164
Final Thoughts 169
Notes 169
Appendix A: Different Levels to Describe Measurement 171
Appendix B: Getting Your Feet Wet in Data: Preparing and Cleaning the Data Set 181
Appendix C: Details of Basic Descriptive Statistics 193
Appendix D: Regression Modeling 199
Appendix E: Generating Soft Data from Employees 205
Glossary 209
About the Authors 225
Index 227
