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The Numerati
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The Numerati

3.6 6
by Stephen Baker
 

ISBN-10: 0618784608

ISBN-13: 9780618784608

Pub. Date: 08/12/2008

Publisher: Houghton Mifflin Harcourt

Every day we produce loads of data about ourselves simply by living in the modern world: we click web pages, shop with credit cards, and make calls on our cell phones. Companies like Yahoo! and Google are harvesting an average of 2,500 details about each of us every month. Who is looking at this information and what are they doing with it?

Journalist Stephen

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The Numerati 3.6 out of 5 based on 0 ratings. 5 reviews.
preetipisces More than 1 year ago
This book is a great crash course on numbers/data and their application. The book is very well written and organized into almost stand-alone chapters. Baker makes understanding our digital footprint very easy and it is incredible to find out how much data there is out there to harvest and harness. I think anyone with any digital interest should read this book. How come I am the first reviewer??
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