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Wired to Care: How Companies Prosper When They Create Widespread Empathy
     

Wired to Care: How Companies Prosper When They Create Widespread Empathy

4.8 20
by Dev Patnaik, Peter Mortensen (With)
 

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In this essential and illuminating book, top business strategist Dev Patnaik tells the story of how organizations of all kinds prosper when they tap into a power each of us already has: empathy, the ability to reach outside of ourselves and connect with other people. When people inside a company develop a shared sense of what’s going on in the world, they

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Wired to Care 4.8 out of 5 based on 0 ratings. 13 reviews.
Anonymous More than 1 year ago
Lessons in empathy that everyone should learn for both business and personal life
RolfDobelli More than 1 year ago
Executives often know little about the people who buy their companies' products and services. This is not surprising. To study people, you must care about them. However, most companies eliminate empathy from their operations. In essence, they proceed as if they have calculating, survival-bent reptile brains. Profits drive everything. This is an odd disconnect because corporate livelihoods depend on people - not lizards - and people's brains are hardwired to be empathetic. Dev Patnaik (writing with Peter Mortensen) shows why firms that connect empathetically with their customers do better financially. He insists today's cold-hearted, bottom-line business world has room for caring companies, and he points to IBM, Nike and Harley-Davidson as examples. The fact that empathy is also a strong business strategy is icing on the cake. getAbstract suggests this fine book to CEOs, marketing officers and other executives who want to build their business by acting on their respect for their customers. As Patnaik explains on his blog, "Empathy isn't about having a visionary leader. It's about making customer information an easy, everyday and experiential part of working at your company."
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Toxicpaw has two visible posts on the page! That's impossible!
Anonymous More than 1 year ago
Im here!
Anonymous More than 1 year ago
Not if you post in the book that i the exact same one one page down. ~ Clludsong
Anonymous More than 1 year ago
Is this the apprentice den? -Ehopaw
Anonymous More than 1 year ago
No you dont have powers. Its a no powers clan. ~ Flamepelt
Anonymous More than 1 year ago
Sorry to interrupt but someone died and i asked u a question the apprentic den)
Anonymous More than 1 year ago
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Anonymous More than 1 year ago
She didnt feel good at all. She again passed out~Sundew
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Anonymous More than 1 year ago
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