Marketing - Professional & Reference

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  1. Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship  
  2. All Marketers Tell Stories (with a New Preface): The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All  
  3. The 1% Windfall: How Successful Companies Use Price to Profit and Grow  
  4. WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace  
  5. Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause  
  6. Repositioning: Marketing in an Era of Competition, Change, and Crisis  
  7. Marketing Management: 11th Edition (10/19/2012)

    List Price $263.00

    Publisher: McGraw-Hill Higher Education

    Format BN.comUsed/New fromRent from
    Hardcover $207.63 (Save 21%) $117.36 $65.48 (Save 75%)
  8. Successful Marketing: Secrets and Strategies (11/15/2008)

    List Price $34.95

    Publisher: Planning Shop, The

    Format BN.comUsed/New fromRent from
    Paperback $20.90 (Save 40%) $6.81 $11.60 (Save 66%)
  9. Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes  
  10. The Manager's Guide to Distribution Channels  

    The Manager's Guide to Distribution Channels: 1st Edition (4/23/2004)

    List Price $45.00

    Publisher: McGraw-Hill Professional Publishing

    Format BN.comUsed/New from
    Hardcover $32.01 (Save 28%) $10.40
  11. Power to Get in: A Step-By-Step System to Get in Anyone's Door So You Have the Chance To... Make the Sale... Get the Job... Present You  
  12. Brand Media Strategy: Integrated Communications Planning in the Digital Era  
  13. Excel for Marketing Managers (11/1/2005)

    List Price $24.95

    Publisher: Holy Macro! Books

    Format BN.comUsed/New from
    Paperback $13.80 (Save 44%) $5.03
  14. Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay  
  15. Strategic Marketing: 10th Edition (6/21/2012)

    List Price $269.67

    Publisher: McGraw-Hill Higher Education

    Format BN.comUsed/New fromRent from
    Hardcover $217.48 (Save 19%) $134.85 $67.14 (Save 75%)
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