Marketing - General & Miscellaneous

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  1. The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th Edition  
  2. The Product Manager's Desk Reference  

    The Product Manager's Desk Reference: 1st Edition (8/26/2008)

    (3)

    List Price $85.00

    Publisher: McGraw-Hill Professional Publishing

    Format BN.comUsed/New from
    Hardcover $45.10 (Save 46%) $38.01
  3. The Successful Coach: Insider Secrets to Becoming a Top Coach: 1st Edition (8/18/2006)

    List Price $42.00

    Publisher: Wiley, John & Sons, Incorporated

    Format BN.comUsed/New from
    Paperback $36.67 (Save 12%) $5.45
  4. The Handbook of Strategic Public Relations and Integrated Marketing Communications 2/E  
  5. Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program  
  6. Key Account Management: The Definitive Guide  

    Key Account Management: The Definitive Guide: 3rd Edition (3/22/2011)

    List Price $65.00

    Publisher: Wiley, John & Sons, Incorporated

    Format BN.comUsed/New from
    Paperback $46.13 (Save 29%) $37.08
  7. Mission-Based Marketing 2e: 2nd Edition (12/3/2002)

    List Price $55.00

    Publisher: Wiley, John & Sons, Incorporated

    Format BN.comUsed/New from
    Hardcover $48.46 (Save 11%) $1.99
  8. Kellogg on Integrated Marketing: 1st Edition (11/12/2002)

    List Price $48.00

    Publisher: Wiley, John & Sons, Incorporated

    Format BN.comUsed/New from
    Hardcover $34.00 (Save 29%) $1.99
  9. IMC, The Next Generation: Five Steps for Delivering Value and Measuring Returns Using Marketing Communication  
  10. Understanding Children as Consumers (4/30/2010)

    List Price $60.00

    Publisher: SAGE Publications

    Format BN.comUsed/New from
    Paperback $45.84 (Save 23%) $36.82
  11. Hispanic Marketing: A Cultural Perspective  
  12. Naming Rights: 1st Edition (8/11/2008)

    List Price $55.50

    Publisher: Wiley, John & Sons, Incorporated

    Format BN.comUsed/New from
    Hardcover $39.38 (Save 29%) $28.00
  13. Marketing - The Retro Revolution (6/12/2001)

    List Price $59.00

    Publisher: SAGE Publications

    Format BN.comUsed/New from
    Paperback $47.31 (Save 19%) $25.40
  14. The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI  
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