Branding

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  1. YouthNation: Building Remarkable Brands in a Youth-Driven Culture  
  2. Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World  
  3. Crush It!: Why NOW Is the Time to Cash In on Your Passion  
  4. 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand  
  5. No Logo  
  6. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)  
  7. Fall of Advertising and the Rise of PR  
  8. The Fall of Advertising and the Rise of PR  
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  9. Buying In: The Secret Dialogue Between What We Buy and Who We Are  
  10. The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands  
  11. Joey Green's Cleaning Magic: 2,336 Ingenious Cleanups Using Brand Name Products  
  12. What Clients Love: A Field Guide to Growing Your Business  
  13. Joey Green's Fix-It Magic: More than 1,984 Quick-and-Easy Household Solutions Using Brand-Name Products  
  14. Top Secret Recipes Lite!  
  15. Even More Top Secret Recipes: More Amazing Kitchen Clones of America's Favorite Brand-Name Foods  
  16. Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans, with a foreword by Kathy Sierra  
  17. The Patron Way: From Fantasy to Fortune - Lessons on Taking Any Business From Idea to Iconic Brand  
  18. The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace  
  19. It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose  
  20. Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki  
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