Mass media and business

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  1. Free Ride: How Digital Parasites Are Destroying the Culture Business, and How the Culture Business Can Fight Back  
  2. Buzzmarketing: Get People to Talk About Your Stuff  
  3. nookbook
  4. Manage the Media: Don't Let the Media Manage You  
  5. You Can Hype Anything: 1st Edition (3/19/1995)

    List Price $15.00

    Publisher: Kensington Publishing Corporation

    Format BN.comUsed/New from
    Paperback $11.62 (Save 22%) $1.99
  6. Free Market Missionaries: The Corporate Manipulation of Community Values  
    nookbook
  7. The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying  
  8. Guide to Media Relations: 1st Edition (7/3/2003)

    List Price $35.80

    Publisher: Prentice Hall

    Format BN.comUsed/New from
    Paperback $31.98 (Save 10%) $6.64
  9. Publicity & Media Relations Checklists: 1st Edition (1/11/1995)

    List Price $22.95

    Publisher: McGraw-Hill Companies, The

    Format BN.comUsed/New from
    Paperback $16.86 (Save 26%) $1.99
  10. The Media Handbook  
    nookbook
  11. Image Marketing (1/11/1996)

    List Price $39.95

    Format Used/New from
    Hardcover $1.99
  12. Practical Media Relations: 2nd Edition (6/18/2005)

    List Price $39.95

    Publisher: Ashgate Publishing, Limited

    Format Used/New from
    Paperback $18.02
  13. Corporate Advocacy: Rhetoric in the Information Age: 1st Edition (3/25/1997)

    List Price $119.95

    Publisher: Greenwood Publishing Group, Incorporated

    Format Used/New from
    Hardcover $1.99
  14. On Deadline: Managing Media Relations: 2nd Edition (5/28/1994)

    List Price $16.95

    Publisher: Waveland Press, Inc.

    Format Used/New from
    Paperback $1.99
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