Customer relations

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  1. The Wallet Allocation Rule: Winning the Battle for Share  
  2. Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship  
  3. Go-Givers Sell More  
  4. Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship  
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  5. What Clients Love: A Field Guide to Growing Your Business  
  6. UnMarketing: Stop Marketing. Start Engaging  
  7. Complaint is a Gift: Recovering Customer Loyalty When Things Go Wrong  
  8. The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World  
  9. Chocolates on the Pillow Aren't Enough: Reinventing the Customer Experience  
  10. The Power of Appreciative Inquiry: A Practical Guide to Positive Change  
  11. Lean Solutions: How Companies and Customers Can Create Value and Wealth Together  
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  12. Customer Service Training 101: Quick and Easy Techniques That Get Great Results  
  13. The Language of Trust: Selling Ideas in a World of Skeptics  
  14. Building Customer-brand Relationships  
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  15. Trust-Based Selling  
  16. The Ice Cream Maker: An Inspiring Tale about Making Quality the Key Ingredient in Everything You Do  
  17. What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales  
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  18. Customer Visits: Building a Better Market Focus: Building a Better Market Focus  
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  19. Handbook of Brand Relationships  
  20. Social Media Marketing: The Next Generation of Business Engagement  
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