Table of Contents
Chapter 1. “Choice as the American Ideal: The Scholars’ Conundrum,” By David Blanke and David Steigerwald Chapter 2. “The Imperial Politics of Globavore Consumption in the Late Nineteenth and Early Twentieth Centuries,” by Kristin Hoganson Chapter 3. “Emotions in the Marketplace,” by Susan J. Matt Chapter 4. “Inconspicuous Consumers in the United States-Mexico Borderlands,” by Alexis McCrossen Chapter 5. “Beyond the Producer/Consumer Divide: Expert Consumers in American Home Audio, 1945-1975,” by Jeffrey Tang Chapter 6. “David Riesman on the Frontiers of Consumption,” by David Steigerwald Chapter 7. “Aggravating Autos, Gyp Mechanics and the Limits of Consumer Advocacy,” by Kevin Borg Chapter 8. “Behold their Mighty Hands – Commercial Film and the Perversity of Modern Mass Consumerism,” by David Blanke Chapter 9. “Moses and the Marketplace: Ten Commandments Monuments and the Postwar Youth Crisis,” by Joseph Haker Chapter 10. “Unraveling the Culture of War: Global Hollywood and American Politics in the Age of 9/11,” by Lary May Chapter 11. “Concluding Thoughts,” by David Blanke and David Steigerwald