Dirty Tricks: British Airways' Secret War Against Virgin Atlantic
Richard Branson's Virgin Atlantic was valued at over £1.2 billion when he sold a 49% stake to Singapore Airlines in 1999. This was an extraordinary achievement for an airline that began life in 1984 with one plane. Virgin Atlantic became one of the world's top airlines only after surviving an incredible dirty tricks campaign by British Airways. Award Winning investigative jounalist Martyn Gregory exposed BA's secret war, and he reveals the full story in Dirty Tricks.
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Dirty Tricks: British Airways' Secret War Against Virgin Atlantic
Richard Branson's Virgin Atlantic was valued at over £1.2 billion when he sold a 49% stake to Singapore Airlines in 1999. This was an extraordinary achievement for an airline that began life in 1984 with one plane. Virgin Atlantic became one of the world's top airlines only after surviving an incredible dirty tricks campaign by British Airways. Award Winning investigative jounalist Martyn Gregory exposed BA's secret war, and he reveals the full story in Dirty Tricks.
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Dirty Tricks: British Airways' Secret War Against Virgin Atlantic

Dirty Tricks: British Airways' Secret War Against Virgin Atlantic

by Martyn Gregory
Dirty Tricks: British Airways' Secret War Against Virgin Atlantic

Dirty Tricks: British Airways' Secret War Against Virgin Atlantic

by Martyn Gregory

eBook

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Overview

Richard Branson's Virgin Atlantic was valued at over £1.2 billion when he sold a 49% stake to Singapore Airlines in 1999. This was an extraordinary achievement for an airline that began life in 1984 with one plane. Virgin Atlantic became one of the world's top airlines only after surviving an incredible dirty tricks campaign by British Airways. Award Winning investigative jounalist Martyn Gregory exposed BA's secret war, and he reveals the full story in Dirty Tricks.

Product Details

ISBN-13: 9780753542590
Publisher: Ebury Publishing
Publication date: 07/28/2010
Sold by: Barnes & Noble
Format: eBook
Pages: 568
File size: 626 KB

About the Author

Best-selling author Martyn Gregory is also an award-winning investigative TV producer and reporter. His two Dispatches films on Channel 4 have been highly praised, and 'The Accident' in 1997 was the highest-rated programme in the series' history.He has been interviewed worldwide about Diana: The Last Days.
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