1,001 Ways to Market Yourself and Your Small Business

1,001 Ways to Market Yourself and Your Small Business

4.0 1
by Lisa Shaw, Lisa Rogak
     
 

1,001 Ways to Market Yourself and Your Small Business will teach you how to advertise and promote effectively, easily and inexpensively — and show you how to custom-tailor a marketing plan that suits your business's specific needs. You will learn the art of advertising on the Internet, creating direct mailings that have an impact, utilizing free orSee more details below

Overview

1,001 Ways to Market Yourself and Your Small Business will teach you how to advertise and promote effectively, easily and inexpensively — and show you how to custom-tailor a marketing plan that suits your business's specific needs. You will learn the art of advertising on the Internet, creating direct mailings that have an impact, utilizing free or inexpensive marketing tactics, networking effectively, placing long-lasting advertisements, creating dazzling press kits, and making the most of trade shows. Most importantly, you will learn how to turn a casual browser into a customer you will see again.

Product Details

ISBN-13:
9780399523144
Publisher:
Penguin Publishing Group
Publication date:
08/01/1997
Series:
Peregrine Bks.
Edition description:
1 ED
Pages:
1
Product dimensions:
5.34(w) x 8.00(h) x 0.68(d)

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