101 Businesses You Can Start with Less Than One Thousand Dollars: For Retirees


According to a study by the U.S. Department of Health and Human Services, people starting their working careers will face the following situation when they retire age at age 65: they will have annual incomes between $4,000.00 and $26,000.00. According to the Social Security Administration, today's retirees can only count on corporate pensions and Social Security for 61 percent of their income at retirement. The remainder must come from other sources. If the same holds true in the future, today's workers need to ...

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According to a study by the U.S. Department of Health and Human Services, people starting their working careers will face the following situation when they retire age at age 65: they will have annual incomes between $4,000.00 and $26,000.00. According to the Social Security Administration, today's retirees can only count on corporate pensions and Social Security for 61 percent of their income at retirement. The remainder must come from other sources. If the same holds true in the future, today's workers need to accumulate enough in personal savings to make up a 39 percent shortfall in their retirement income. The solution for many after they have played enough golf and caught enough fish will be to start a small part-time business.

Detailed in this new book are over 100 business ideas that can be started for very little money and yet may provide retired people with a lot more money than they would earn being paid by the hour. This is a collection of businesses selected especially for retirees who are interested in augmenting their income. These businesses can be started with minimum training and investment and are all capable of producing extra income. Most can easily be operated by one person and eventually be sold for an additional profit.

Many of these businesses can actually be started with less than one hundred dollars and some can really be started with next to nothing. Some can even be operated from home. Starting and managing a business takes motivation and talent. It also takes research and planning. This new book is intended to serve as a roadmap for starting your business. It is both comprehensive and easy to use. It also includes numerous Web links for additional information. While providing detailed instruction and examples, the author leads you in developing a winning business plan, setting up the structure of the business and accounting and bookkeeping procedures, tending to legal concerns, devising sales and marketing techniques, calculating pricing formulas, getting the right computer systems to save time and money, generating high-profile public relations and publicity, developing low-cost internal marketing ideas, finding low and no-cost ways to satisfy customers, building sales, and keeping customers coming back. Thousands of great tips and useful guidelines will show you how make the most of your retirement years.

Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president’s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 288 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.

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Product Details

Table of Contents

Preface     5
Introduction     9
Retirees and Self-Employment     11
Self-Evaluation     25
Businesses You Can Start for Between {dollar}0 and {dollar}500     41
Businesses You Can Start for Between {dollar}500 and {dollar}1,000     157
Profitable Businesses for Retirees     209
The Business Plan     225
Establish Your Business     239
Establish a Home Office     253
Get the Word Out     263
Financing Your Business     277
Author Biography & Dedication     285
Index     287
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Sort by: Showing all of 10 Customer Reviews
  • Anonymous

    Posted August 15, 2008

    A must for retirees wanting to stay in the game.

    I am no where near retirement age, but with my parents getting closer and closer to that phase out stage I am increasingly aware of the need for them to have something that they can call their own. An income producing business that will allow them the flexibility of long vacations visiting the grandkids, or just weekends off when they need it. Heather L. Shepard comes to the rescue with her timely book, ¿101 Businesses you can start for less than One Thousand Dollars for Retirees¿. This book is informative while telling it like it is. Starting your own business is not easy and you are not going to get rich quick. And this is a good way to start the book because it¿s been my experience that any book that makes making money sound simple will not deliver between the covers. The meat of Ms. Shepard¿s book does not fail to deliver. Ms. Shepard gives an honest look into starting your own home business and goes on to give a step- by- step guideline for getting it done. She first explores whether or not starting a home business is what you should even attempt. After all not everyone is able to manage himself or herself. She then goes on to tell, in detail, how to do it. This is refreshing as so many how to books tell you what to do, but fall short on the ¿how to do¿. The text is presented in a readable format that won¿t leave retirees bored or re-reading paragraphs over and over trying to pick apart the meaning. I am sure that this alone will make this book popular amongst the retiree set. My parents, who love to read, do not enjoy wasting their time trying to dissect verbose paragraphs that lead to nowhere. The personal profiles presented in the book were a nice addition as well. Ms. Shepard gives an in depth look into how these people took their businesses from concept to reality. The profiles were interesting to read and encouraging to any retiree who is not quite ready to hang up their ¿work shoes¿. What makes this book a jewel is that Ms. Shepard then goes on to give ideas for the kinds of businesses that retirees can start and provides detailed information on how much it will cost, how much you can expect to make, and how much time and energy you will have to put into making a go at each prospective business. She also references helpful websites and organizations that retirees can use for guidance. This book is a must have for anyone who is ready to call their own shots.

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  • Anonymous

    Posted July 27, 2008

    Keep Earning After You Retire

    101 Businesses You Can Start With Less Than One Thousand Dollars -- For Retirees By Heather L. Shepherd The author likens starting an entrepreneurial business to the process of making a cake. It takes a recipe, the right ingredients, a certain amount of time to bake, telling everyone the ¿cake¿ is ready, and then enjoying the sweet rewards. Being your own boss, she points out has its pros and cons and sometimes they are the same thing. Shepherd speaks from experience, having started several successful businesses on her own, she is sharing information that she has garnered from the experience. The book will serve as a guideline to anyone considering entrepreneurship and is organized in easy to follow steps that can be applicable to someone starting from scratch or a person segueing from a hobby to a money-making enterprise. Written specifically for the retiree who is contemplating a second career, either out of financial need or just the desire to remain active and involved, Shepherd approaches her subject with those details in mind. Two of the most important parts of the book are devoted to self-evaluation and the importance of a business plan. The individual is directed to ask themselves the hard questions. What is it that you are planning to do and how are you going to do it? Are you prepared for the work involved? Do you have or can you acquire the business skills? What will be the right business for you? And are you prepared to invest yourself in the every day maintenance required to be successful? Additionally, helpful resources and support for the small business owners are compiled in one section, which will save a person a lot of leg work, and a section on the kinds of businesses available is included. For someone just starting out, the minute details can be intimidating, but Shepherd points out that there are ways to be prepared for what comes at you. From advertising to the IRS, nothing should be scary, she says, if you are prepared. And that¿s the purpose of the book, to give the fledgling entrepreneur the tools to prepare him or herself for the adventure ahead. The rest, she says, is up to the individual who wants to be their own boss. By Marilee Reyes

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  • Anonymous

    Posted July 30, 2008

    Build a Creative, Money-Making Retirement

    101 Businesses You Can Start With Less Than $1,000: For Retirees is not an all-you-have-to-do-is-dream how-to. It is a well organized succinct book that tells retirees how to consider, invest in, open and operate a business based on an enjoyed activity, often a hobby. It is a think-invest-work book. In good old plain English author Heather L. Shepherd describes every aspect of setting yourself up in business, from the pros and cons of self-employment and business plan to financing and expanding your retirement career. That business plan can make or break you, writes Shepherd. In fact, ¿business plans are the most essential part of getting your business off the ground and in finding funding for your business.¿ A lender won¿t even talk to you until seeing a business plan that contains all essential information, which Shepherd spells out clearly. Of course you might not need a loan to start your business, but each element in a business plan will keep you on track, will remind you of your goals so you don¿t go off on a tangent. Shepherd¿s two chapters that list business ideas are divided into those with start-up costs between $0 and $500 and those with start-ups ranging from $500 to $1,000. She also includes a list of what you need to start particular enterprises and how much annual income you can expect from each. For instance, if you want to be a cake decorator, you will need the proper kitchen tools in addition to the usual items, like telephone, fax, invoices and other necessities, and you can expect to make between $5,000 and $25,000 a year. In those chapters listing business possibilities there are several you might not think of, like astrology, animal breeder and disc jockey. Every chapter also includes at least one success story that consist of hows, whys, highs and lows of people¿s businesses. Overall, the step-by-step, clear instructions for every aspect of starting an inexpensive retirement business make this book a must-have for the new business person.

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  • Anonymous

    Posted August 5, 2008

    read this!

    Heather Shepherd¿s book, ¿101 Businesses that you can Start with Less Than One Thousand Dollars For Retirees,¿ is a handy little book that every entrepreneur should own. Even though the book is geared toward the retired community, it would serve just as well to anyone else trying to start a business, such as employed people, stay-at-home parents, and even students. This thorough book is organized in an easy timeline format, from the seed idea to the grand opening celebration of your business. The ten chapters teach the would-be-businessperson how to choose the business that¿s right for them, how to create a business plan, how to obtain a business loan, how to set up a home office, and other important parts. Some of the chapters are interactive with questions to evaluate your business skills, with checklists and forms to help you on your way, as well as some success stories. The book includes a lengthy alphabetized list of business career options, in case the entrepreneur is undecided about which business to start. Each business option is conveniently broken down into several sections, such as your main duties, how much will the business make, target clientele, and helpful online and book resources, to name a few. The list of businesses includes anything from an astrologer to animal trainer and beyond. Most importantly, as the author suggest, one must believe in themselves and in their product to make their chosen business a successful venture. Great book, highly recommended.

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  • Anonymous

    Posted June 3, 2008

    A Comprehensive Book

    When times are hard, try new and bold tactics to survive. At least that¿s what many `conventional¿ books in the market will tell you. But the question of `how¿ is normally left out. Well, that seems not the case any more if you read Heather Shepherd¿s 101 Businesses You Can Start With Less Than One Thousand Dollars. Talk of an inspirational, practical guide to retirees wondering where to get the money to pay for their much-needed healthcare or vacational spending. The book, written in an easy to read and comprehend format, takes the reader through the A-Z of starting a business with concrete ideas on planning, financing and sustaining the business. Shepherd lays out some key reasons why businesses fail while suggesting to potential business owners the pitfalls they need to avoid to find success in the business world. The book is a real guide to making money through a business, though it is heavily tilted towards home-based, online-based businesses. But this seems appropriate considering the area is among those experiencing the biggest growth everywhere. Retired and can¿t live on pension? You¿ve the tool you need at your nearest book store: 101 Businesses You Can Start With Less Than One Thousand Dollars! You¿ve everything to gain and nothing to lose by investing in this straightforward guide to literally minting money.

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  • Anonymous

    Posted March 9, 2008

    Looking to Start A Business? Read This Book !

    If you are like most ¿baby boomers,¿ you¿re probably starting to look for a post-retirement business opportunity that allows you the freedom to pick and choose the hours you want to work, and the amount of effort expended to successfully operate that business. Even if you already own a business, Heather L. Shepherd¿s latest book, 101 BUSINESSES YOU CAN START WITH LESS THAN ONE THOUSAND DOLLARS: FOR RETIREES, is still a must-have for your reference library. Written in a logical format, this book not only lists a wide variety of business types, it also allows gives the reader a ¿true¿ picture of what to expect when starting a business (including pitfalls to watch out for), realistic expectations for business growth, and provides insight from individuals who already made the successful transformation from worker to entrepreneur. Shepherd does an excellent job of covering topics, both pro and con, for each step in developing a business. Helpful links provided throughout the book allow the reader multiple opportunities for additional reference that emphasize and further explain ideas presented. Readers may be surprised at the variety of business offered, and the depth in which Shepherd explains that particular business. The addition of ¿success stories¿ for each section provides a way for readers to understand how a particular individual achieved success, and what a reasonable expectation for their own business might involve. Starting a business is a serious undertaking, and Shepherd¿s book does a great job of highlighting specific details one must understand prior making that decision. Questions listed in each section provide a vehicle for readers to asses their own success potential, and the links to websites, agencies, and periodicals provide an added resource for knowledge. Shepherd¿s book, 101 BUSINESSES YOU CAN START WITH LESS THAN ONE THOUSAND DOLLARS: FOR RETIREES, is an excellent reference tool for business owners, or for anyone who might want to start his or her own business.

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  • Anonymous

    Posted February 13, 2008

    101 Businesses Review

    Entrepreneurial endeavors are on the rise and this informational guide will undoubtedly provide a great resource to those interested in jumping on the bandwagon. Throughout the entire text, the authors take individuals step by step. The process begins with the positives and negatives involved in self-employment. A list of reasons to start a business is included and a list of resources to help is thrown into the mix. The two most helpful sections of this text are the self evaluation and the lists of business to start. The self evaluation walks the reader through a list of simple checklists on marketing, sales, administration, finances, and person characteristics. As you go through these checklists, you can easily see how qualified you are to start your own business. Once you're ready to move on, the guide gives a worksheet on calculating income needs and overhead costs a checklist for building groundwork ends the self assessment. Extensive detail is put into the two business chapters of this book. For anywhere between $0 and $1000, you can jump into any of the opportunities listed. Each employment option includes the duties and education necessary, the income possibilities, the required equipment, the business base, and the clientele. Without a doubt, this is a fabulous resource!

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  • Anonymous

    Posted January 30, 2008

    Innovative ideas, step-by step

    This book is written by an author who obviously has first hand experience with starting her own small business from scratch. She provided several testimonials that gave in-depth, first-hand information and what kind of things to expect in starting your own business, milestones along the way, and pitfalls to avoid. The book is written in a way that is simple and easy to read, without talking down to the reader. It is comprehensive, yet does not overwhelm the reader with information, and although it is tailored to retirees, the information is useful for all life stages. The book is outlined in a step-by-step process to building your own small business. The preliminary chapter on self-evaluation is especially pertinent. It encourages the reader to examine their motivation, skills, time, resources and level of commitment before embarking on a business. This seems crucial to ensure success or at least minimize loss at the outset. It lists business ideas that are innovative and creative, thinking outside the box. The business ideas identify a range of skills and interests, and include various ratings scales. The business plan section is excellent. It is divided into sections and provides samples to help clarify. Those considering opening a business, whether they are retired or not, should definitely read this book.

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  • Anonymous

    Posted December 27, 2009

    No text was provided for this review.

  • Anonymous

    Posted October 19, 2010

    No text was provided for this review.

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