101 Great Mail-Order Businesses: The Very Best (and Most Profitable!) Mail-Order Businesses You Can Start with Little or No Money

Overview

In this updated edition of his entrepreneurial classic, Tyler G. Hicks gives readers everything they need to know to break into the hottest home-based business around--mail order. Inside, readers will find complete information on starting a mail-order business quickly and easily, using proven marketing and promotion strategies, finding the mail-order business that's right for them, and profiting from the income-generating possibilities of the Internet.

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Overview

In this updated edition of his entrepreneurial classic, Tyler G. Hicks gives readers everything they need to know to break into the hottest home-based business around--mail order. Inside, readers will find complete information on starting a mail-order business quickly and easily, using proven marketing and promotion strategies, finding the mail-order business that's right for them, and profiting from the income-generating possibilities of the Internet.

Mail order continues to interest large numbers of people as a potential home-based business. Now, the author of Mail Order Success Secrets offers a down-to-earth, highly approachable guide to starting a mail-order business which also focuses on planning, promoting, and preventing problems.

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Product Details

  • ISBN-13: 9780761503378
  • Publisher: Crown Publishing Group
  • Publication date: 1/17/1996
  • Pages: 244
  • Product dimensions: 5.47 (w) x 8.43 (h) x 0.66 (d)

Meet the Author

Tyler G. Hicks made his fortune in mail order, real estate, publishing, and other business endeavors. The president of International Wealth Success Inc., he is also the director of a large lending organization in New York City. He is the author of many bestselling small-business books, including Mail Order Success Secrets, How to Start Your Own Business on a Shoestring, and

How to Get Rich on Other People?s Money (all from Prima).

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Table of Contents

What This Book Can Do for You

1. Know Today's Multibillion Mail-Order Scene

See Why Mail Order is Such a Great Business

To Start, Let's Get Our Names Clear

Ten Ways to Make Mail-Order Millions Today

Get in on Today's Billion-Dollar Mail-Order Wealth

2. Pick Your Wealth-Building Product or Service

Select a Product You Like

Choose a Service to Sell by Mail Order

Now Let's Get YOU Started in Business

3. Printed Products Can Make You Rich-Soon

Books for the Billions-Both People and Dollars

Use Newsletters to Build Your Mail-Order Wealth

Sell Small Pamphlets to Make Big Money

Promote Cardboard Calculators by Mail

Sell Magazines by Mail and E-Commerce for Quick Profits

Get in on the Computer Boom-Sell Software

For Lowest Cost Mail Order, Try Recipes

Self-Improvement Courses Make Big Money Today

Sell Videos by Mail to Prosper Quickly

4. Serve Hungry People What They Want

Pick the Food You'd Like to Sell by Mail

Find a Supplier for Your Chosen Food

Isolate the Food Feature(s) You Want to Promote

Specialize Your Food Offers and Grow Fast

See What Real-Life Food Marketers Do by Mail Order

Expand Your Food Business As You Grow

5. Cater to Gadget Enthusiasts Everywhere

Get Gadget Alert Today

How, and Where, to Find Gadgets

How to Recognize the Sales Potential of Gadgets

Pick a Specialty Field for Your Gadgets

Start Selling Your Gadgets Today

6. Provide Convenience and Earn Big Profits

Pick the ConvenienceYou'll Offer

Use Convenience Features to Ease Ordering from Your Firm

How to Set Up Your Convenience Features

Offer Convenience and Your Wealth Is Assured

7. Sell the Unusual by Mail

Decide on the Unusual Items or Services You'll Sell

Figure Out If You Can Sell Your Unusual Items

Unusual Services That Can Make Money for You

Pricing Your Unusual Product or Service

How to Promote, and Sell, Your Unusual Offer

8. Use Catalogs to Sell Year-Round

Catalogs Can Make Millions for You

Selling Fragrances from Home Gives Steady Work and Education

How to Start Your Mail-Order Catalog

Distribute Your Catalog and Make Sales

Get into the Business-to-Business Market

Expand Your Catalog Coverage and Distribution

Use Overseas Sales Agents for Your Catalog

Use a Catalog Distributor to Get Wider Circulation of Your Catalog

Believe Me When I Say: Catalogs Can Make You Rich!

What You Can Sell in Your Catalog

9. Make Services Make Your Mail-Order Wealth

Pick Your Moneymaking Service

Good Moneymaking Mail-Order Service Businesses

How to Make Big Money in Your Service Business

Find, or Develop, a Needed Service-Step 1

Figure Out How, Where, and To Whom You'll Sell Your Service-Step 2

Set Up Your Marketing Plan-Step 3

Estimate How Many Sales You Can Make-Step 4

Compute Your Total Cost of Doing Business-Step 5

Push Ahead to Your Service Business Success

More Service Businesses for You to Consider

10. Offbeat Services Can Bring in Big Cash

What Are Offbeat Services?

Profitable Offbeat Services for All BWBs

Develop Your Idea for an Offbeat Service

Decide How, and Where, You'll Sell Your Offbeat Service

Become the Leader in Your Field

11. Mail-Order Marketing Success Methods for Making You Rich

What's the Best Way to Sell My Product or Service When I First Start Up?

Which Is Better-a Display Ad or a Classified Ad?

How, and Where, Can I Get Ad Rates for Various Ad Outlets?

What Unusual Sales Methods Can I Use?

What Kind of Publicity Works Best for Products and Services?

Will Electronic Marketing Pay Off Today?

Will Full-Page Ads Pay Off for Me?

Are Newspaper Ads Good for My Product or Service?

Should I Ask for Money in a Classified Ad?

Do I Need an Advertising Agency to Place My Ads?

What Percentage Return Can I Expect from Various Types of Ads?

How, and Where, Can I Find a Good Printer for My Mailing Pieces and Ads?

Should I Produce My Own Ad Materials?

Will "Package Inserts" Work for My Product or Service?

Will Postcard Mailings Work for Me?

When Should I Stop Marketing My Product or Service?

Should I Try to Market to Overseas Customers?

What Parts of the World are Good for International Marketing?

12. Profitable Tips for Running Your Mail-Order Business Today

See How Simple This Great Business Is

Start Your Records at the Beginning

Keep Careful Track of Your Income

Ship Your Product or Deliver Your Service Quickly

Know and Use the Free Supplies and Help from the U.S. Postal Service

Get Paid BEFORE You Ship

Use Credit Cards to Speed Your Sales

Never Be Afraid of Overseas Sales

Twenty-Four Profit-Making Tips for Your Mail-Order Business

Get Started Making Your Mailbox Millions Today

13. Sell on the Internet to Prosper in Today's Direct-Marketing and E-Commerce Gold Rush

Know What the Internet Can Do for You

How to Get Started Selling on the Internet

Smart Ways to Sell on the Internet at Low Cost

Don't Desert "Snail Mail"-Yet!

Real-Life Examples of Riches on the Internet

Your Action Plan for Making Big Money on the Internet

Appendix

Your List of More Than 101 Great Mail-Order Wealth Opportunities

Bibliography

Profit-Building Tools From Tyler Hicks' International Wealth Success Library

Index

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