101 Ways to Promote Your Tourism Web Site / Edition 1

101 Ways to Promote Your Tourism Web Site / Edition 1

by Susan Sweeney
     
 

ISBN-10: 1931644624

ISBN-13: 9781931644624

Pub. Date: 02/01/2008

Publisher: Maximum Press

Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety

Overview

Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including those geared for bed and breakfasts, campgrounds, and theme parks. By learning to utilize industry-specific internet newsgroups and mailing lists, businesses can target their customers, examine advertising techniques of their competitors, and ensure consistent visibility on the Web. Tips on updating, revisiting, and rethinking a business's online presence round out the advice, ensuring that potential and existing clients keep coming back.

Product Details

ISBN-13:
9781931644624
Publisher:
Maximum Press
Publication date:
02/01/2008
Series:
101 Ways series
Edition description:
Second edition
Pages:
391
Product dimensions:
7.40(w) x 9.10(h) x 1.00(d)

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