The 33 Ruthless Rules of Local Advertising

The 33 Ruthless Rules of Local Advertising

by Michael Corbett
     
 

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This book was created for the 90 percent of small business owners who reportedly are dissatisfied with the results they get from local advertising. If followed, these rules, among them don’t ask your customer what brought them in, demand absolute accountability, and sell something more profitable than a low price, will broaden the customer base and enhance the… See more details below

Overview

This book was created for the 90 percent of small business owners who reportedly are dissatisfied with the results they get from local advertising. If followed, these rules, among them don’t ask your customer what brought them in, demand absolute accountability, and sell something more profitable than a low price, will broaden the customer base and enhance the bottom line. Specific growth objectives for advertising expenditures and the development of a system of absolute advertising accountability make this book distinctive. Business owners will learn to use advertising money wisely for maximum profitability.

Product Details

ISBN-13:
9780966738353
Publisher:
SummitView Publishing, Inc.
Publication date:
02/15/2012
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
199
Sales rank:
858,014
File size:
1 MB

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