A Better Way to Think About Business: How Personal Integrity Leads to Corporate Success

A Better Way to Think About Business: How Personal Integrity Leads to Corporate Success

by Robert C. Solomon
     
 

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ISBN-10: 0195167333

ISBN-13: 9780195167337

Pub. Date: 07/28/2003

Publisher: Oxford University Press, USA

Is business ethics a contradiction in terms? Absolutely not, says Robert Solomon. In fact, he maintains that sound ethics is a necessary precondition of any long-term business enterprise, and that excellence in business must exist on the foundation of values that most of us hold dear.
Drawing on twenty years of experience consulting with major corporations on

Overview

Is business ethics a contradiction in terms? Absolutely not, says Robert Solomon. In fact, he maintains that sound ethics is a necessary precondition of any long-term business enterprise, and that excellence in business must exist on the foundation of values that most of us hold dear.
Drawing on twenty years of experience consulting with major corporations on ethics, Solomon clarifies the difficult ethical choices all people in business face. He uses an "Aristotelian" approach to remind readers that a corporation—like an individual—is embedded in a community, and that corporate values such as fairness and honesty are meaningless until transformed into action. Without a base of shared values, trust and mutual benefits, today's national and international business world would fall apart. In keeping with his conviction that virtue and profit must thrive together, Solomon both examines the ways in which deficient values actually destroy businesses, and debunks the pervasive myths that encourage unethical business practices.
Complete with a working catalog of virtues designed to illustrate the importance of integrity in any business situation, this compelling handbook contains a gold mine of wisdom for either the small business manager or the corporate executive struggling with ethical issues.

Product Details

ISBN-13:
9780195167337
Publisher:
Oxford University Press, USA
Publication date:
07/28/2003
Edition description:
New Edition
Pages:
176
Product dimensions:
7.80(w) x 5.30(h) x 0.30(d)

Table of Contents

How to Use This Bookx
Introduction: Can Virtue Be Taught?xiv
Down from the Mountaintopxiv
Back to the Mountain: Living Our Valuesxvii
Why Virtue Is Necessaryxix
An Aristotelian Approach to Businessxxiii
I.How Not to Think About Business: Myths and Metaphors1
Marketing 1011
The Language of Dehumanization2
Attila the Hun and Other Business Heroes5
"Better Fear Than Love"7
Masters of the Universe9
Metaphors of Mayhem, Visions of Civility11
"It's a Jungle Out There!"13
"Business as a Battlefield"14
"An Efficient Money-Making Machine"16
"The Information Revolution"18
"The Game of Business"19
Competition and Cowboy Capitalism22
The Myth of the Entrepreneur25
Abstract Greed27
The Myth of the Profit Motive29
The Myth of Altruism32
II.A Better Way to Think About Business: The Meaning of Integrity35
The Virtues of Free Enterprise35
The Meaning of Integrity38
Without Integrity: The Hypocrite, the Opportunist, and the Chameleon40
Revisioning the Corporation: The Company as Community43
The Corporation as Citizen46
The Virtues of a Corporate Culture48
Corporate Codes of Ethics: What Are They For?51
Business as a Profession54
Business, Merit, and Excellence57
The Meaning of Leadership60
Being and Doing: The Nature of the Virtues63
III.A Catalog of Business Virtues69
Ability71
Acceptance71
Ambition72
Amiability (Friendliness)73
Articulateness74
Attentiveness75
Autonomy76
Caring76
Charisma78
Compassion78
Competitiveness80
Contentment80
Cool-Headedness81
Cooperativeness (Teamwork)82
Courage82
Creativity (Imagination)83
Determination (Persistence, "Stick-to-itiveness")84
Entrepreneurship85
Fairness85
Generosity87
Graciousness88
Gratitude (see Humility)89
Heroism89
Honesty90
Honor (Pride)92
Humility93
Humor94
Independence (the "Outlaw")95
Integrity96
Justice97
Loyalty99
Passion101
Pride (see Honor)101
Prudence101
Responsibility102
Saintliness103
Shame (a "quasi-virtue")104
Spirit (Spirituality)106
Style107
Tolerance108
Toughness108
Trust111
Trustworthiness112
Wittiness113
Zeal (Enthusiasm)114
Putting It All Together: Ethical Styles115
Conclusion: Looking Forward to Integrity121
References and Recommended Reading125
Notes135
Index143

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