A History of Graphic Design / Edition 2

A History of Graphic Design / Edition 2

by Philip B. Meggs
     
 

After fifteen years of development in graphic design, this expanded and updated Third Edition includes hundreds of full-color images and new material in many areas, including alphabets, Japanese and Dutch graphics, and the computer revolution which has impacted all aspects of contemporary design and communications. With its approximately 1,200 illustrations, lucid… See more details below

Overview

After fifteen years of development in graphic design, this expanded and updated Third Edition includes hundreds of full-color images and new material in many areas, including alphabets, Japanese and Dutch graphics, and the computer revolution which has impacted all aspects of contemporary design and communications. With its approximately 1,200 illustrations, lucid text, and interpretive captions, the book reveals a saga of creative innovators, breakthrough technologies, and important design innovations.

Product Details

ISBN-13:
9780471289753
Publisher:
Wiley
Publication date:
12/28/1991
Edition description:
Older Edition
Pages:
508
Product dimensions:
8.88(w) x 11.41(h) x 1.34(d)

Table of Contents

Preface
Preface to the first edition
Acknowledgments
1The Prologue to Graphic Design: The visual message from prehistory through the medieval era
1The Invention of Writing4
2The Asian Contribution17
3Alphabets27
4Illuminated Manuscripts39
2A Graphic Renaissance: The origins of European typography and design for printing
5Printing Comes to Europe58
6The German Illustrated Book71
7Renaissance Graphic Design86
8An Epoch of Typographic Genius108
3The Industrial Revolution: The impact of industrial technology upon visual communications
9Typography for an Industrial Age126
10Photography, the New Communications Tool135
11Popular Graphics of the Victorian Era145
12The Arts and Crafts Movement162
13Ukiyo-e and Art Nouveau179
4The Modernist Era: Graphic design in the first half of the twentieth century
14The Genesis of Twentieth-Century Design210
15The Influence of Modern Art231
16Pictorial Modernism249
17A New Language of Form262
18The Bauhaus and the New Typography278
19The Modern Movement in America300
5The Age of Information: Graphic design in the global village
20The International Typographic Style320
21The New York School337
22Corporate Identity and Visual Systems363
23The Conceptual Image390
24National Visions within a Global Dialogue414
25Postmodern Design432
26The Digital Revolution455
Epilogue
Selected Bibliography
Picture Credits
Index

Read More

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >