A to Z: Social Media Marketing

A to Z: Social Media Marketing

by Jordan Kasteler
     
 
This book moves beyond standard Social Media Marketing books. While most books focus on Facebook and Twitter (sometimes YouTube), this book teaches leveraging all facets of social media and all social media channels involved.

This book largely explores concepts of content marketing and leveraging social media to promote that content. Learn how to create and

Overview

This book moves beyond standard Social Media Marketing books. While most books focus on Facebook and Twitter (sometimes YouTube), this book teaches leveraging all facets of social media and all social media channels involved.

This book largely explores concepts of content marketing and leveraging social media to promote that content. Learn how to create and distribute infographics, articles, videos, quizzes, widgets, etc and the proper social sites they should be distributed.

While this book features sites like Digg, Delicious, Reddit, StumbleUpon, Facebook, Twitter, LinkedIn, and more, it's important to note that it teaches promotion o social media holistically and not a channel-by-channel basis. Use everything together to create a strategy over just tactics.

Product Details

ISBN-13:
9781105305429
Publisher:
Lulu.com
Publication date:
12/28/2011
Sold by:
LULU PRESS
Format:
NOOK Book
File size:
2 MB

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >