A to Z: Social Media Marketing [NOOK Book]

Overview

This book moves beyond standard Social Media Marketing books. While most books focus on Facebook and Twitter (sometimes YouTube), this book teaches leveraging all facets of social media and all social media channels involved.

This book largely explores concepts of content marketing and leveraging social media to promote that content. Learn how to create and distribute ...
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A to Z: Social Media Marketing

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Overview

This book moves beyond standard Social Media Marketing books. While most books focus on Facebook and Twitter (sometimes YouTube), this book teaches leveraging all facets of social media and all social media channels involved.

This book largely explores concepts of content marketing and leveraging social media to promote that content. Learn how to create and distribute infographics, articles, videos, quizzes, widgets, etc and the proper social sites they should be distributed.

While this book features sites like Digg, Delicious, Reddit, StumbleUpon, Facebook, Twitter, LinkedIn, and more, it's important to note that it teaches promotion o social media holistically and not a channel-by-channel basis. Use everything together to create a strategy over just tactics.
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Product Details

  • ISBN-13: 9781105305429
  • Publisher: Lulu.com
  • Publication date: 12/28/2011
  • Sold by: LULU PRESS
  • Format: eBook
  • File size: 3 MB

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Sort by: Showing 1 Customer Reviews
  • Posted February 4, 2012

    Don't buy this book

    The writer suggests to have written a comprehensive work on Social Media. Although he claims to go further than the obvious description of Twitter and Facebook he only offers a compilation of short annotations of screen prints of some social media sites. Absolutely not worth the money.

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