- Shopping Bag ( 0 items )
From Barnes & NobleThe Barnes & Noble Review
Don't worry: you're not the last person on Earth to do business on eBay. Yet. But if you're thinking about taking the plunge -- as a buyer or a seller -- Absolute Beginner's Guide to eBay will be an indispensable companion.
Michael Miller starts with a high-level walk-through of how online auctions work, then helps you find your way around the more than 7 million items listed for auction on eBay. (You'll also find the semi-secret list of email addresses you can use to actually ask a live eBay person a question -- and get an answer.)
Miller offers complete guidance for the beginning bidder: what to consider before you bid; how to keep track of your bids; and the best ways to pay if you win. There's a full chapter on bidding strategies -- from successful sniping to bidding in odd numbers (that $10.03 bid will beat someone else's $10 bid every time).
Then, it's on to "eBay for sellers." What should you sell? How should you describe it? Should you set a reserve price? How do you control your listing fees? Is it worth the cost to use boldface or highlighted listings? How do you create great-looking listings that make bidders salivate? Where can you get free boxes for shipping? Why are Styrofoam "peanuts" so popular?
There's a full chapter on using PayPal, and another on shipping internationally. The book concludes with a guide to turning your casual eBay experience into a serious, profitable business -- not easy, but doable. Bill Camarda
Bill Camarda is a consultant, writer, and web/multimedia content developer. His 15 books include Special Edition Using Word 2000 and Upgrading & Fixing Networks for Dummies, Second Edition.