AGI: Graphic Design Since 1950

AGI: Graphic Design Since 1950

by Ben Bos
     
 

The history of the most important design association in the world and its members: AGI.
AGI (Alliance Graphique Internationale) was founded in 1951 by a small, select group of French and Swiss graphic designers. Since then AGI has invited some 600 designers from more than thirty countries to join its ranks.
Together the members of AGI have written a

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Overview

The history of the most important design association in the world and its members: AGI.
AGI (Alliance Graphique Internationale) was founded in 1951 by a small, select group of French and Swiss graphic designers. Since then AGI has invited some 600 designers from more than thirty countries to join its ranks.
Together the members of AGI have written a significant part of the history of graphic design since the mid-twentieth century. This book tells the story of their accomplishments through a series of richly illustrated biographies, plus essays by prominent AGI members on past and present developments in visual communication.
The designers featured here include Alan Fletcher, Saul Bass, Paul Rand, Roman Cieslewicz, Ivan Chermayeff, Tom Geismar, Seymour Chwast, April Greiman, Yusaku Kamakura, Milton Glaser, Adrian Frutiger, Tibor Kalman, and hundreds more.

Editorial Reviews

School Library Journal

These two books on graphic design focus on the roles of individual designers more so than stylistic trends. An update of F.H.K. Henrion's AGI Annals(Bks. Nippan, 1989), AGIprofiles the members of Alliance Graphique Internationale-an elite club of international designers admitted by invitation only-covering the period from the group's establishment in 1951 to today. Each page is dedicated to an individual designer and includes both a biographical sketch and color reproductions of artwork. The best part is an essay collection at the end that discusses such interesting topics as currency and postage stamp design, wine bottle labels, large-scale graphic design on buildings, and the influence of computers on typeface design. Highlights of exhibitions and annual conferences are also included.

Equally distinctive and beautifully illustrated, The Big Book of Graphic Designpromotes the work of contemporary designers from Australia, Canada, Germany, Ireland, Switzerland, the United Kingdom, and the United States. Although the selection of countries and designers included appears to be arbitrary, the artwork here demonstrates exemplary design in several important graphic genres. Some of these areas include corporate design, design for art exhibits, album covers, magazine design, and brochures that promote the work of designers. Another interesting feature is the inclusion of specialized indexes to designers that include image thumbnails and contact information. Both books are recommended for design school libraries, AGIas an essential title and The Big Book of Graphic Designas an optional selection.
—Eric Linderman

Copyright © Reed BusinessInformation, a division of Reed Elsevier Inc. All rights reserved.

Product Details

ISBN-13:
9780500513422
Publisher:
Thames & Hudson
Publication date:
10/29/2007
Edition description:
New Edition
Pages:
800
Product dimensions:
8.70(w) x 10.90(h) x 2.30(d)

Meet the Author

Ben Bos was admitted to the AGI in 1978, and has been a practicing designer for over fifty years. Eye magazine described him as 'a Renaissance man: designer, journalist, copywriter, photographer, studio manager, initiator and chairman of the Nederlands Archief Grafisch Ontwerpers'. He is now also painting.

Elly Bos is a renowned Dutch artist.

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