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Air Words: Writing for Broadcast News / Edition 3
     

Air Words: Writing for Broadcast News / Edition 3

by John Hewitt
 

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ISBN-10: 0767427149

ISBN-13: 9780767427142

Pub. Date: 07/25/2001

Publisher: McGraw-Hill Higher Education

Airwords is a hands-on workbook with numerous exercises and writing examples that focuses on developing writing skills for broadcast news.

Overview

Airwords is a hands-on workbook with numerous exercises and writing examples that focuses on developing writing skills for broadcast news.

Product Details

ISBN-13:
9780767427142
Publisher:
McGraw-Hill Higher Education
Publication date:
07/25/2001
Edition description:
New Edition
Pages:
220
Product dimensions:
8.50(w) x 10.90(h) x 0.50(d)

Table of Contents

1. Radio, Television, and the Webcast

2. The Mechanics of the Script: Copyediting, Fact Checking, Research, and Defamation

3. The Shift from Print to Effective Broadcast Copy

4. Writing the Compelling Lead

5. Getting Interviews: The Powerful Soundbite

6. Using Soundbites Effectively

7. Using Soundbites in Packages

8. Over-the-Air and Internet Radio

9. Television: Writing to Stills and CGs

10. TV: Writing the VO and the VO/SOT

11. Television: Packages and Live Shots

12. Producing for All Media: Developing Stories

13. Creating Effective Newscasts

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