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From the Publisher"Wonderfully practical....just what every media writer needs."
- Christopher H. Sterling,
George Washington University
"An invaluable student-centered approach to learning how to write for various media outlets....both professionally and pedagogically sound."
- Jennings Bryant
University of Alabama
"[An] authoritative and clearly written description of the processes involved in writing for film, radio and television production."
- Raymond Fielding, Dean Emeritus
Florida State University