The Art and Business of High School Senior Portrait Photography

( 3 )

Overview


A profitable, efficient senior portrait studio is made possible with the help of the invaluable information in this book. Whether revving up a slow studio, branching into the teen and senior market, or capitalizing on building a profitable studio from the bottom up, photographers will find all the how-to details in this updated edition. Pricing strategies to ensure the business can stay afloat even during slow times, how to craft successful marketing and advertising campaigns to get clients in the door, and the ...
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The Art and Business of High School Senior Portrait Photography

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Overview


A profitable, efficient senior portrait studio is made possible with the help of the invaluable information in this book. Whether revving up a slow studio, branching into the teen and senior market, or capitalizing on building a profitable studio from the bottom up, photographers will find all the how-to details in this updated edition. Pricing strategies to ensure the business can stay afloat even during slow times, how to craft successful marketing and advertising campaigns to get clients in the door, and the latest surefire ways for using social networking to reach clients are just some of the provided tips that help get a studio noticed. Far more than a business book, it also includes suggestions on creating images that appeal to this age group, posing basics for seated and standing portraits, and hints for how to handle perceived flaws using corrective posing and lighting techniques that make every subject look his or her very best. This updated edition features all-new images and captions, updated information on technical tools, and plenty of new ideas for maximizing the excitement level during a clients’ portrait session.
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Editorial Reviews

From the Publisher

“A great book to have on the bookshelf for inspiration and for some solid business advice.”  —www.digitalweddingforum.com/blog

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Product Details

  • ISBN-13: 9781608955749
  • Publisher: Amherst Media, Incorporated
  • Publication date: 1/10/2013
  • Edition description: Second Edition, Second edition
  • Edition number: 2
  • Pages: 160
  • Sales rank: 943,742
  • Product dimensions: 7.40 (w) x 9.90 (h) x 0.40 (d)

Meet the Author


Ellie Vayo is a professional photographer and studio owner who has been creating portraits for more than 30 years. Formerly a part of the Fuji talent team, she has written articles on senior portraiture that have been featured in magazines including "Lens," " Professional Photographer," "Rangefinder," and "Studio Design," and is the author of "Ellie Vayo's Guide to Boudoir Photography." She lives in Mentor, Ohio.
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Customer Reviews

Average Rating 3.5
( 3 )
Rating Distribution

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Sort by: Showing all of 3 Customer Reviews
  • Anonymous

    Posted May 20, 2006

    Seriously outdated

    I realize this book came out only a few years ago, but it seems like it was outdated even then. The photos look like they were taken in the 1980's or maybe the 90's. Digital photography is barely given a mention in this book. Obviously, the author was slow to make the transition to digital. The marketing information is well presented and there are some good ideas there.

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  • Anonymous

    Posted July 18, 2003

    Art and Business of High School Senior Portrait Photography

    Stunning photography, good small business advice. I don't think that the subjects of the photos are models, but Vayo definately makes them look that way and as such, probably makes more than one mother shed a tear of joy.

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  • Anonymous

    Posted April 9, 2003

    Art and Business of High School Senior Portrait Photography

    This book is informative and a quick read! If you're interested in attracting a new clientele for your photo business or just learning a few techniques that the pros use, this is THE book to get! Plus, Ellie's stunning pictures make it a wonderful coffee table book. Overall, I rate it a 10 out of 10 for it's category. Mrs. Vayo really got it right!

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