×

Uh-oh, it looks like your Internet Explorer is out of date.

For a better shopping experience, please upgrade now.

Art Marketing 101: An Artist's Guide to Creating a Successful Business
     

Art Marketing 101: An Artist's Guide to Creating a Successful Business

by Constance Smith
 

In its fourth edition, this business guide for artists brings information for the modern-age entrepreneur that will educate and help them gain a competitive edge in the art marketplace. No matter how much you already think you know, you'll improve your business skills by following the suggested practices for survival in the professional world. Concise, step-by-step

Overview

In its fourth edition, this business guide for artists brings information for the modern-age entrepreneur that will educate and help them gain a competitive edge in the art marketplace. No matter how much you already think you know, you'll improve your business skills by following the suggested practices for survival in the professional world. Concise, step-by-step strategies are introduced: building name recognition, planning an exhibit, taking care of legal matters, reading a financial statement, pricing artwork, preparing a comprehensive marketing plan, the Internet, and much more; a complete course to help your business reach buyers and turn it into a powerhouse.

Constance Smith has been working with artists nationwide for over twenty-eight years. She is also author of Advanced Strategies for Marketing Art and co-author of Art Office.

Product Details

ISBN-13:
9780940899803
Publisher:
ArtNetwork
Publication date:
03/12/2013
Edition description:
Fourth Edition
Pages:
192
Product dimensions:
7.80(w) x 9.90(h) x 0.50(d)

Meet the Author


Constance Smith, owner and founder of ArtNetwork Press, has been consulting and teaching fine artists nationwide in their marketing needs for more than 28 years, starting as a fine art rep in the San Francisco Bay Area. Professional networking has made her familiar with all facets of the art world.

Customer Reviews

Average Review:

Post to your social network

     

Most Helpful Customer Reviews

See all customer reviews