The Art of Business Seduction: A 30-Day Plan to Get Noticed, Get Promoted and Get Ahead

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Overview

Praise for The Art of Business Seduction

"Mark Jeffries's unique communication approach has great value in the business world. Simple, usable, and effective ideas!"
Robin Ashbrook, Vice President, Reveille Productions

"These are methods that just work! Mark Jeffries has captured smart techniques that are an essential part of business success."
Alison Masters, Group Director, Central Marketing, Microsoft

"Being successful in life is all about grabbing an opportunity and running with it. The Art of Business Seduction clearly shows you how. This is a must-buy book!"
Mel Robbins, syndicated radio host

"This is the ultimate guide to success! I am going to encourage my whole team to read this book!"
Michael Holtz, CEO, smartflyer

Product Details

  • ISBN-13: 9780470596180
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 7/13/2010
  • Edition number: 1
  • Pages: 213
  • Sales rank: 356,389
  • Product dimensions: 5.80 (w) x 8.60 (h) x 0.90 (d)

Meet the Author

Mark Jeffries is a trusted advisor and communications consultant to the world's largest and most successful corporations, agencies, and accounting and law firms. As a keynote speaker and executive coach, Mark has built a business addressing professional conferences around the world and coaching top business executives, lawyers, and politicians. His leading clients include Ernst & Young, Microsoft, IBM, Boeing, Royal Bank of Canada, HSBC, and McDonald's. As a leader in the fields of strategic communication, influence, and soft skills, Mark's advice is widely sought in the corporate world as well as on TV and radio.

Visit www.markjeffries.com

Table of Contents

Acknowledgments vii

Introduction 1

Chapter 1 30-Day Master Seduction Plan Overview 11

Chapter 2 The L-WAR and Soft Skills Mindset: Using Innovative Tools to Become a Master of Business Seduction 23

Chapter 3 Listen 35

Chapter 4 Watching 53

Chapter 5 Anticipate and React 71

Chapter 6 Voice—Tone, Melody, Control, and the Words You Speak 99

Chapter 7 Networking Secrets 109

Chapter 8 The Elevator Pitch—Going Up 155

Chapter 9 Techniquette—The Etiquette of Technology 167

Chapter 10 Image 179

Chapter 11 Seduction Maintenance: Continuing to

Seduce . . . The L-WAR Journey Never Ends 191

Index 201

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